Market Leadership Amaya owns some of the world's largest poker brands, including PokerStars and Full Tilt, offering extensive online and live poker experiences which position the company as a dominant player in the global gaming industry. This provides opportunities to offer advanced online platform solutions, content management, and player engagement tools to enhance their user experience.

Growth and Expansion Following Amaya’s significant acquisition of The Stars Group in 2020, the company has expanded its market footprint, creating potential upsell opportunities for diversified gaming technology, cross-border payment solutions, and localized marketing services tailored to the evolving international markets.

Regulatory Navigation Amaya’s strategic decisions around game launches such as StarsDraft, based on regulatory environments, highlight the importance of compliance solutions and regional licensing services, opening avenues for legal technology, regulatory consulting, and tailored market entry tools.

Technology Integration With a tech stack that includes Google Fonts API, Video.js, and Google Analytics, there is an openness to modern digital solutions, creating a sales opportunity for innovative analytics, user interface optimization, and video streaming technologies to improve engagement and retention.

Financial Potential Although Amaya's revenue remains in the 25 to 50 million dollar range, their large user base, extensive brand portfolio, and recent strategic ventures suggest significant potential for premium technology services, payment processing enhancements, and data analytics solutions to support their growth ambitions.