Growing Community Engagement The AFCA actively participates in national and international coaching events and initiatives, such as the AFCA Convention, BAFCA Coaching Awards, and the NewUp Summit, indicating a strong focus on community building and professional development that can be leveraged to introduce targeted coaching education and training solutions.

Focus on Diversity and Inclusion With the launch of the NextUp Summit aimed at elevating minority football coaches, there is a clear commitment to diversity and inclusion within the coaching community, presenting opportunities for programs and products that support diversity initiatives and leadership development.

Mental Health Support Initiatives The recent partnership to launch Coaching Minds Changing Lives demonstrates the AFCA’s emphasis on athlete well-being, opening prospects for mental health platforms, counseling services, and wellness programs tailored for coaching staff and student-athletes.

Technological Engagement The AFCA’s use of digital tools such as RSS feeds, Facebook, and a dedicated website showcases a digital-first approach, creating avenues to offer coaching analytics, online education, and community management solutions that align with their existing tech stack.

Financial Growth Potential While currently operating with revenue under 10 million dollars, the AFCA’s active expansion into new programs and initiatives positions it for agile growth, making it receptive to scalable products/services that enhance member engagement or provide value-added coaching resources.