Insights

Global Presence Anita Dr. Helbig GmbH operates across 16 countries with a distribution network supporting over 60 markets, indicating strong international sales channels and opportunities for expanding wholesale and retail partnerships.

Niche Product Focus Specializing in lingerie, swimwear, and nursing bras with a reputation for top quality and fit, the company’s focus on niche segments presents opportunities to introduce specialized accessories, sizing solutions, and complementary products to enhance customer loyalty.

Innovative Collaborations Recent partnerships with innovative companies like Remilk for dairy protein products and initiatives like the Columbus Children’s Choir demonstrate openness to diverse collaborations, suggesting potential for co-branded products or new category ventures in apparel or accessories.

Digital Engagement Utilizing a modern tech stack including WordPress, OroCommerce, and Cloudflare indicates a robust online presence and e-commerce capability, providing scope for expanding direct-to-consumer sales and digital marketing initiatives.

Product Quality & Differentiation With a heritage spanning over 135 years and European manufacturing standards, Anita’s focus on quality and fit creates opportunities to market premium, sustainable, or innovative textile products, appealing to discerning consumers and expanding on their existing reputation.

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Anita Dr. Helbig GmbH Tech Stack

Anita Dr. Helbig GmbH uses 8 technology products and services including iCIMS, Cloudflare, Magento, and more. Explore Anita Dr. Helbig GmbH's tech stack below.

  • iCIMS
    Applicant Tracking Systems
  • Cloudflare
    Content Management System
  • Magento
    E-commerce
  • Microsoft 365
    Email
  • Twemoji
    Font Scripts
  • Elasticsearch
    Search Engines
  • HSTS
    Security
  • USPS
    Transportation And Fleet Management

Anita Dr. Helbig GmbH's Email Address Formats

Anita Dr. Helbig GmbH uses at least 2 format(s):
Anita Dr. Helbig GmbH Email FormatsExamplePercentage
First.Last@anita.netJohn.Doe@anita.net
73%
Last@anita.netDoe@anita.net
15%
Last.First@anita.netDoe.John@anita.net
12%
First@anita.comJohn@anita.com
100%

Frequently Asked Questions

Where is Anita Dr. Helbig GmbH's headquarters located?

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Anita Dr. Helbig GmbH's main headquarters is located at 23 Grafenstraße Brannenburg, Bavaria 83098 Germany. The company has employees across 4 continents, including EuropeNorth AmericaAsia.

What is Anita Dr. Helbig GmbH's phone number?

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You can contact Anita Dr. Helbig GmbH's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Anita Dr. Helbig GmbH's official website and social media links?

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Anita Dr. Helbig GmbH's official website is anita.com and has social profiles on LinkedIn.

What is Anita Dr. Helbig GmbH's SIC code NAICS code?

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Anita Dr. Helbig GmbH's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 313 - Textile Mills.

How many employees does Anita Dr. Helbig GmbH have currently?

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As of June 2026, Anita Dr. Helbig GmbH has approximately 185 employees across 4 continents, including EuropeNorth AmericaAsia. Key team members include Ceo: G. W.Cfo: F. B.Head Of Customer Care / Leiter Kundenbetreuung: C. H.. Explore Anita Dr. Helbig GmbH's employee directory with LeadIQ.

What industry does Anita Dr. Helbig GmbH belong to?

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Anita Dr. Helbig GmbH operates in the Textile Manufacturing industry.

What technology does Anita Dr. Helbig GmbH use?

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Anita Dr. Helbig GmbH's tech stack includes iCIMSCloudflareMagentoMicrosoft 365TwemojiElasticsearchHSTSUSPS.

What is Anita Dr. Helbig GmbH's email format?

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Anita Dr. Helbig GmbH's email format typically follows the pattern of First.Last@anita.net. Find more Anita Dr. Helbig GmbH email formats with LeadIQ.

When was Anita Dr. Helbig GmbH founded?

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Anita Dr. Helbig GmbH was founded in 1886.

Anita Dr. Helbig GmbH

Textile ManufacturingBavaria, Germany51-200 Employees

ANITA Dr. Helbig GmbH is a globally pioneering family-run company based in the Bavarian town of Brannenburg specialising in women's lingerie and swimwear. A niche supplier, ANITA stands out through its extensive range of beachwear, lingerie, sports bras and nursing bras, right over to special bras and breast forms. The ANITA Group is represented worldwide with around 1,700 members of staff and 20 companies across 16 countries. It employs over 100 sales representatives around the world and works with numerous importers and exclusive general agencies. Our products are supplied to customers in over 60 countries. We produce our goods in line with the highest European quality standards at each of the six production sites operated by us throughout Europe and Asia.
The company took to the international stage in the 1980s with the launch of its second design-focused brand, ROSA FAIA. The two company brands ANITA since 1886 and ROSA FAIA stand for top comfort, quality and fit right through to larger cups and sizes. 
With over 135 years of know-how, the lingerie specialist enjoys an excellent reputation and counts among the most successful manufacturers in the textile industry.

Section iconCompany Overview

Headquarters
23 Grafenstraße Brannenburg, Bavaria 83098 Germany
Phone number
Website
anita.com
SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
313 - Textile Mills
Founded
1886
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Anita Dr. Helbig GmbH's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Anita Dr. Helbig GmbH's revenue is estimated to be in the range of $1M$10M

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