Insights

Growth through omnichannel Sloggi is expanding its independent online presence and omnichannel leadership under Triumph, with a history of launching online shops in multiple European markets and appointing global heads of omnichannel. Opportunity: propose enhanced e-commerce partnerships, digital marketing collaborations, and cross-border fulfillment services to strengthen direct-to-consumer channels.

Sustainability push Recent collection notes emphasize technology and organic materials for skin-friendly products. Opportunity: pitch sustainable material sourcing collaborations, eco-friendly packaging, and sustainability messaging integrations to appeal to eco-conscious retailers and consumers.

Strong parent network Sloggi operates under Triumph, serving tens of thousands of wholesale customers across thousands of points of sale, indicating a broad distribution ecosystem and potential for wholesale partnerships, private label opportunities, or co-branded campaigns. Opportunity: leverage Triumph’s wholesale reach to accelerate new market penetration and retail partnerships.

Significant revenue scale With revenues in the hundreds of millions and a dense European and Asian footprint, Sloggi presents a sizable market opportunity for expansion of wholesale, licensing, or premium collaboration lines. Opportunity: target large regional retailers and department stores with exclusive lines or limited-edition releases.

Tech-driven growth The tech stack includes Salesforce Commerce Cloud, AWS, and modern web infrastructure, signaling readiness for advanced e-commerce features, data analytics, and personalized shopping experiences. Opportunity: offer data-driven marketing tech, CRM integration, and omnichannel analytics services to optimize conversion and customer lifetime value.

sloggi Tech Stack

sloggi uses 8 technology products and services including Amazon Web Services, Google Hosted Libraries, CSC DBS, and more. Explore sloggi's tech stack below.

  • Amazon Web Services
    Cloud Hosting
  • Google Hosted Libraries
    Content Delivery Network
  • CSC DBS
    Domain Name Services
  • Salesforce Commerce Cloud
    E-commerce
  • OWL Carousel
    Javascript Libraries
  • Really Simple Discovery
    Miscellaneous
  • HTTP/3
    Web & Portal Technology
  • Cloudflare Insights
    Web Analytics

Media & News

sloggi's Email Address Formats

sloggi uses at least 1 format(s):
sloggi Email FormatsExamplePercentage
First.Last@sloggi.comJohn.Doe@sloggi.com
100%

Frequently Asked Questions

What is sloggi's official website and social media links?

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sloggi's official website is sloggi.com and has social profiles on LinkedIn.

How much revenue does sloggi generate?

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As of July 2026, sloggi's annual revenue is estimated to be $500M - $1B.

What is sloggi's NAICS code?

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sloggi's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does sloggi have currently?

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As of July 2026, sloggi has approximately 34 employees across 4 continents, including EuropeNorth AmericaAsia. Key team members include Head Of Brand Marketing & Communications Europe: K. M.Head Of Sales Uk: A. A.Head Of Product Merchandising (north): A. D.. Explore sloggi's employee directory with LeadIQ.

What industry does sloggi belong to?

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sloggi operates in the Retail Apparel and Fashion industry.

What technology does sloggi use?

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sloggi's tech stack includes Amazon Web ServicesGoogle Hosted LibrariesCSC DBSSalesforce Commerce CloudOWL CarouselReally Simple DiscoveryHTTP/3Cloudflare Insights.

What is sloggi's email format?

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sloggi's email format typically follows the pattern of First.Last@sloggi.com. Find more sloggi email formats with LeadIQ.

When was sloggi founded?

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sloggi was founded in 1979.
sloggi logo

sloggi

Retail Apparel and FashionAargau, Switzerland11-50 Employees

sloggi is a Swiss-based brand that designs underwear and swimwear focused on everyday comfort for both women and men. Founded in 1979 and headquartered in Bad Zurzach, Aargau, it operates as part of Triumph International, a global group with extensive wholesale reach and multiple online shops.

It has long been one of the best-selling brief brands in Europe and today offers intimate apparel and swimwear across Europe and Asia. In 2023, sloggi launched an Autumn-Winter collection that blends technology with organic materials to create a versatile, skin-friendly line. Its products are distributed through a network of controlled points of sale and Triumph’s own online channels, serving consumers seeking comfortable, wearable everyday wear.

Section iconCompany Overview

Website
sloggi.com
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1979
Employees
11-50

Section iconFunding & Financials

  • $500M - $1B

    sloggi's revenue is estimated to be in the range of $500M - $1B

Section iconFunding & Financials

  • $500M - $1B

    sloggi's revenue is estimated to be in the range of $500M - $1B

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