Insights

Expanding Industry Adoption Anzu's recognition in the gaming industry, evidenced by awards and partnerships with notable brands like Sony, highlights a growing acceptance of in-game advertising as a viable marketing channel. This trend presents opportunities to target gaming brands and advertisers looking for innovative engagement solutions.

Strong Investor Backing With significant investments from NBCUniversal, PayPal Ventures, and Bandai Namco, Anzu is positioned for growth and expansion. Reaching out with tailored solutions to similar investors or portfolio companies could open avenues for strategic partnerships and advertising campaigns.

Distinctive Technology Edge Anzu's patented 3D ad tracking and compliance with industry standards set it apart in the in-game advertising space. Selling point for companies seeking advanced measurement and transparency in ad performance, especially within the gaming ecosystem.

Market Collaboration Opportunities Recent partnerships with data-driven marketing firms and media agencies demonstrate a propensity for collaboration. Exploring cooperative marketing or integration opportunities with agencies and tech providers active in the gaming and digital advertising sectors could accelerate client acquisition.

Revenue Growth Potential With revenue estimates between 50 and 100 million dollars and a growing client base, there is ample room to upsell advanced ad solutions, premium placements, or expanded native ad formats in gaming environments to existing and prospective clients.

Anzu.io Tech Stack

Anzu.io uses 8 technology products and services including Magnite, MSBuild, React, and more. Explore Anzu.io's tech stack below.

  • Magnite
    Advertising
  • MSBuild
    Build Automation
  • React
    Javascript Frameworks
  • Vodafone
    Miscellaneous
  • iOS
    Programming Languages
  • Scala
    Programming Languages
  • HSTS
    Security
  • HTML5
    Web Tools And Plugins

Media & News

Anzu.io's Email Address Formats

Anzu.io uses at least 1 format(s):
Anzu.io Email FormatsExamplePercentage
First@anzu.ioJohn@anzu.io
91%
First.L@anzu.ioJohn.D@anzu.io
6%
FirstL@anzu.ioJohnD@anzu.io
2%
Last@anzu.ioDoe@anzu.io
1%

Frequently Asked Questions

Where is Anzu.io's headquarters located?

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Anzu.io's main headquarters is located at 20 Lincoln Tel Aviv-Yafo, Tel Aviv District 65 IL. The company has employees across 3 continents, including AsiaNorth AmericaEurope.

What is Anzu.io's official website and social media links?

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Anzu.io's official website is anzu.io and has social profiles on LinkedIn.

What is Anzu.io's SIC code NAICS code?

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Anzu.io's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Anzu.io have currently?

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As of October 2025, Anzu.io has approximately 90 employees across 3 continents, including AsiaNorth AmericaEurope. Key team members include Vice President , Business Development: C. V.Vice President Editorial: D. B.Head Of Demand & Marketplace, Emea: D. W.. Explore Anzu.io's employee directory with LeadIQ.

What industry does Anzu.io belong to?

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Anzu.io operates in the Advertising Services industry.

What technology does Anzu.io use?

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Anzu.io's tech stack includes MagniteMSBuildReactVodafoneiOSScalaHSTSHTML5.

What is Anzu.io's email format?

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Anzu.io's email format typically follows the pattern of First@anzu.io. Find more Anzu.io email formats with LeadIQ.

When was Anzu.io founded?

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Anzu.io was founded in 2017.
Anzu.io

Anzu.io

Advertising ServicesTel Aviv District, Israel51-200 Employees

Anzu is the most advanced intrinsic in-game ad solution for mobile, PC, and console. Anzu’s in-game ads put players first and help advertisers reach audiences programmatically in a non-disruptive and highly engaging way. A patented 3D ad tracking engine, the first to bring viewability measurement in-game, partnerships with trusted AdTech vendors, and compliant with the industry measurement standards outlined by the MRC and IAB make Anzu the preferred in-game advertising partner for brands and agencies worldwide.

Anzu helps game developers monetize their titles with ad placements that complement the gameplay. By monetizing the entire game session, developers benefit from consistent and reliable revenue streams. Supporting all major and custom-built game engines and a full-stack ad monetization solution that provides complete control over ad placements makes Anzu the preferred in-game ad monetization partner for developers worldwide.

Backed by Sony Innovation Fund, NBCUniversal, Samsung Next, Bandai Namco Entertainment 021 Fund, WPP, PayPal Ventures, and many other prominent investors, Anzu is on a mission to make advertising in games better. Better for brands, better for game developers, and better for gamers.

Section iconCompany Overview

Headquarters
20 Lincoln Tel Aviv-Yafo, Tel Aviv District 65 IL
Website
anzu.io
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
2017
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    Anzu.io's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Anzu.io's revenue is estimated to be in the range of $50M$100M

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