ApplePie Capital
Financial ServicesCalifornia, United States51-200 Employees
ApplePie Capital is a financial services firm focused on the franchise sector, offering a spectrum of funding options for franchisees at various stages of growth. It maintains a broad network of lenders to connect clients with suitable financing—including growth capital, SBA-backed loans, conventional loans, and equipment financing. The company emphasizes matching borrowers with the right option at the right time to streamline the funding process and reduce the burden of dealing with multiple lenders. The primary customers are franchise entrepreneurs seeking capital for growth, expansion, or equipment purchases. By linking borrowers to a broad network of lenders, ApplePie Capital aims to simplify access to funding and reduce the complexity of pursuing loans from individual lenders. Based in San Francisco, California, the firm positions itself as a mid-sized participant in financial services; in April 2024 it announced a strategic partnership with Rock N Roll Sushi to support its franchise expansion in the United States.