Eco-Friendly Focus Applied Laser Technologies specializes in eco-friendly print management solutions, which appeals to organizations seeking sustainable office equipment options, presenting an opportunity to upsell environmentally conscious products and services.

Cost Management Expertise ALT’s emphasis on reducing document output costs and optimizing workflow indicates potential for cross-selling advanced print management software and analytics tools to clients aiming to enhance efficiency and control expenses.

Small Business Niche With a team of 11-50 employees and revenue under 10 million dollars, ALT operates in the small to mid-market segment, offering tailored solutions for growing companies seeking reliable print infrastructure support.

Product and Service Offerings As an independent dealer providing multifunction printers, copiers, and supplies including OEM compatible toner cartridges, there’s potential to expand into newer multifunction hardware or managed print services for existing clients.

Market Positioning Having been established since 1989 and recognized for awards, ALT’s reputation for unbiased advice and quality service supports opportunities to deepen customer relationships and introduce premium solutions like cloud printing or document security products.