Academic Research Expansion Applied Research Consultants (ARC) benefits from close ties to Southern Illinois University, providing opportunities to offer advanced research tools, data analysis services, and psychological consulting solutions to university faculty and student-led projects, as well as collaborating on academic research initiatives.

Community Engagement Opportunities ARC's location within a regional university engaged in local economic development and community projects presents potential for tailored research services aimed at regional small businesses, workforce development programs, and local government agencies seeking data-driven solutions.

Funding and Grants Support Given Southern Illinois University's recent large investments and grants in asset development and academic programs, there is potential to position ARC as a research partner for grant-related projects, program evaluation, and impact assessments, leveraging the existing funding environment.

Technology and Data Analytics ARC's use of modern technology and research methods, including Python and data tracking tools, enables the firm to offer cutting-edge data analytics, behavioral research, and technology integration services to clients seeking sophisticated psychological and market research solutions.

Partnership Opportunities The active collaborations with entities such as AAR and local tourism and education partners suggest a pathway to expand consulting offerings into industries like aviation, tourism, and education sector analytics, opening sales avenues for specialized research and engagement services.