Senior Lifestyle Focus Arbour Square specializes in senior independent living and continuum care on a single campus, making it an attractive option for seniors seeking comprehensive, hassle-free retirement solutions. This integrated approach offers opportunities to upsell additional health and wellness services as residents’ needs evolve.

Recognition and Reputation The company received the Caring Star award for service excellence in 2019, highlighting a strong reputation for quality care and customer satisfaction. Leveraging this recognition can aid sales campaigns targeting families and referral partners emphasizing trusted senior care providers.

Market Positioning With estimated annual revenue between $25 million and $50 million and a relatively experienced staff of 51-200 employees, Arbour Square is positioned as a reputable player in the local senior living market, presenting opportunities for partnerships with local health providers and community organizations.

Technology Engagement The use of online platforms such as Google Analytics and social media like Facebook indicates an active digital presence. This digital engagement can be leveraged for targeted marketing campaigns and outreach efforts aimed at prospective residents and their families.

Expansion Potential Offering a full continuum of care including home care and personal care services on the same campus creates opportunities to cross-sell various care options, enhance revenue streams, and expand services aligned with evolving senior market trends and customer preferences.