Insights

Sustainability Commitment AS Colour’s focus on producing long-lasting, high-quality apparel aligns with growing consumer demand for sustainable and environmentally friendly products, offering opportunities to position the brand as a leader in eco-conscious fashion.

Expanding Global Presence With established websites across North America, Europe, and Australasia, AS Colour presents potential for partnership expansion and increased distribution channels in key markets where sustainable apparel purchasing is rising.

Innovative Product Launches Recent launch of the Heavy Range and collaborations like the partnership with SXSW Inc demonstrate AS Colour’s willingness to innovate and adapt to market trends, providing opportunities to develop exclusive collections or brand collaborations.

Technology Utilization The adoption of analytics tools such as HubSpot and Crazy Egg indicates a data-driven approach to marketing and customer engagement, enabling targeted outreach and personalized sales strategies for potential wholesale clients.

Market Positioning Positioned in the mid-revenue bracket with a focus on quality over volume, AS Colour can leverage its strong reputation for durability to attract premium customers and corporate clients seeking sustainable uniform solutions.

AS Colour Tech Stack

AS Colour uses 8 technology products and services including Crazy Egg, HubSpot Analytics, jsDelivr, and more. Explore AS Colour's tech stack below.

  • Crazy Egg
    Analytics
  • HubSpot Analytics
    Analytics
  • jsDelivr
    Content Delivery Network
  • Open Graph
    Content Management System
  • Searchspring
    Search Engines
  • HSTS
    Security
  • Akamai Bot Manager
    Security
  • YouTube
    Video Players

AS Colour's Email Address Formats

AS Colour uses at least 1 format(s):
AS Colour Email FormatsExamplePercentage
First@ascolour.co.nzJohn@ascolour.co.nz
48%
Last@ascolour.co.nzDoe@ascolour.co.nz
2%
First@ascolour.co.nzJohn@ascolour.co.nz
48%
Last@ascolour.co.nzDoe@ascolour.co.nz
2%

Frequently Asked Questions

What is AS Colour's official website and social media links?

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AS Colour's official website is ascolour.co.nz and has social profiles on LinkedIn.

What is AS Colour's NAICS code?

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AS Colour's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does AS Colour have currently?

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As of December 2025, AS Colour has approximately 201 employees across 4 continents, including OceaniaNorth AmericaEurope. Key team members include Chief Executive Officer: C. O.Chief Financial Officer: C. I.Head Of Europe: S. S.. Explore AS Colour's employee directory with LeadIQ.

What industry does AS Colour belong to?

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AS Colour operates in the Retail Apparel and Fashion industry.

What technology does AS Colour use?

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AS Colour's tech stack includes Crazy EggHubSpot AnalyticsjsDelivrOpen GraphSearchspringHSTSAkamai Bot ManagerYouTube.

What is AS Colour's email format?

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AS Colour's email format typically follows the pattern of First@ascolour.co.nz. Find more AS Colour email formats with LeadIQ.

When was AS Colour founded?

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AS Colour was founded in 2005.

AS Colour

Retail Apparel and FashionAuckland, New Zealand201-500 Employees

Established in 2005 in Auckland, New Zealand. At AS Colour, we firmly believe that longer-lasting products are better for the environment. By creating exceptional quality garments built to last, we aim to reduce waste and encourage conscious consumption.

Our foundation for quality is set around the fit, fabric, and finish. These three pillars guide us in every step of our design and manufacturing process. The combination of the perfect fit, high-quality fabric and exceptional finish is what makes AS Colour the top choice for quality.
 
WHOLESALE & RETAIL | QUALITY IS KEY | BUILT TO LAST

Find us on:
instagram.com/ascolour/
facebook.com/ascolour
tiktok.com/@ascolour_

ascolour.co.nz - New Zealand
ascolour.com.au – Australia
ascolour.com – Unites States and Canada
ascolour.co.uk – United Kingdom
ascolour.eu - Europe

Section iconCompany Overview

NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2005
Employees
201-500

Section iconFunding & Financials

  • $10M$25M

    AS Colour's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    AS Colour's revenue is estimated to be in the range of $10M$25M

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