Market Expansion Potential As the company operates as Marsh McLennan Agency’s Midwest regional headquarters, there is significant opportunity to promote local and regional insurance solutions, leveraging their strong regional presence to attract new clients seeking tailored insurance and benefits services.

Technology Integration Advantage With a modern tech stack including Oracle Eloqua and Google Tag Manager, Assurance demonstrates a commitment to digital engagement, presenting opportunities to offer advanced digital marketing, CRM, and Insurtech solutions to enhance customer acquisition and retention.

Workplace Culture Appeal Being recognized as a top workplace with a focus on talent development suggests potential sales of HR-related services, employee engagement tools, and training solutions to help attract and retain insurance professionals.

Industry Networking Opportunities Recent market activities such as ownership stakes and valuation trends in insurance companies indicate a dynamic industry environment, providing opportunities to offer strategic consulting, M&A advisory, and market intelligence services to strengthen competitive positioning.

Financial Growth & Collaboration With a substantial revenue of $10 billion and similar-sized industry peers, there is potential to introduce premium insurance products, specialized reinsurance options, or technology-based risk management solutions aimed at large insurance firms within the network.