Atwater Capital Employee Directory

Financial ServicesCalifornia, United States2-10 Employees

Atwater Capital is a financial services firm focused exclusively on the media and entertainment sectors. It combines financial expertise with operational insight to support portfolio companies, aiming to optimize processes, pursue business development opportunities, and streamline branding and messaging in a way that leverages creative strategy alongside quantitative rigor. The firm works with creators and media-related businesses to apply disciplined investment thinking to growth, product development, and market positioning, while also emphasizing responsible and purposeful investing as an ESG practitioner.

Based in Los Angeles, California, Atwater Capital was founded in 2017 by Vania Schlogel. The company operates with a relatively small team and has engaged in activities such as acquiring companies and minority stakes in media and entertainment-related assets, including notable transactions in recent years. Its positioning centers on integrating creative assessment with financial execution to deliver tangible outcomes for its portfolio and stakeholders.

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