Insights

Growing Small Brand Auguste The Label is a boutique Australian lifestyle brand with an employee base of 11-50 and annual revenues between one and ten million dollars, indicating significant growth potential within the sustainable fashion niche.

Eco-Conscious Positioning The company's strong emphasis on environmental consciousness and positive change aligns with the increasing consumer demand for sustainable products, offering opportunities for collaboration, eco-friendly product lines, and joint marketing campaigns.

Digital Engagement Utilizing diverse digital tools such as Squarespace, Amplitude, and Apple Pay demonstrates a focus on seamless online customer experiences, presenting chances to enhance digital marketing, analytics, and e-commerce solutions to boost sales.

Market Alignment Operating in the competitive apparel industry alongside brands like FARM Rio and Reformation suggests potential for strategic partnerships or product collaborations to expand market reach and capitalize on the growing conscious consumer base.

Potential Funding & Expansion With a revenue range indicating room for scale and growth, there are opportunities to engage with investors or develop new product lines that leverage their sustainability message to attract a broader customer segment and increase revenue streams.

Auguste The Label Tech Stack

Auguste The Label uses 8 technology products and services including Amplitude, Squarespace, Cart Functionality, and more. Explore Auguste The Label's tech stack below.

  • Amplitude
    Analytics
  • Squarespace
    Content Management System
  • Cart Functionality
    E-commerce
  • Google Fonts API
    Font Scripts
  • Mustache
    Javascript Frameworks
  • Emotion
    Javascript Frameworks
  • Apple Pay
    Payment Processing
  • Tailwind CSS
    UI Frameworks

Media & News

Auguste The Label's Email Address Formats

Auguste The Label uses at least 2 format(s):
Auguste The Label Email FormatsExamplePercentage
First@augustethelabel.comJohn@augustethelabel.com
97%
FirstL@augustethelabel.comJohnD@augustethelabel.com
3%

Frequently Asked Questions

Where is Auguste The Label's headquarters located?

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Auguste The Label's main headquarters is located at 1 53 Centennial Circuit Byron Bay, New South Wales 2480 Australia. The company has employees across 2 continents, including OceaniaNorth America.

What is Auguste The Label's official website and social media links?

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Auguste The Label's official website is au.augustethelabel.com and has social profiles on LinkedIn.

What is Auguste The Label's NAICS code?

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Auguste The Label's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Auguste The Label have currently?

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As of April 2026, Auguste The Label has approximately 21 employees across 2 continents, including OceaniaNorth America. Key team members include Head Of Finance And Operations: T. M.Head Office: T. D.Customer Care Manager: K. S.. Explore Auguste The Label's employee directory with LeadIQ.

What industry does Auguste The Label belong to?

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Auguste The Label operates in the Retail Apparel and Fashion industry.

What technology does Auguste The Label use?

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Auguste The Label's tech stack includes AmplitudeSquarespaceCart FunctionalityGoogle Fonts APIMustacheEmotionApple PayTailwind CSS.

What is Auguste The Label's email format?

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Auguste The Label's email format typically follows the pattern of First@augustethelabel.com. Find more Auguste The Label email formats with LeadIQ.

When was Auguste The Label founded?

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Auguste The Label was founded in 2014.

Auguste The Label

Retail Apparel and FashionNew South Wales, Australia11-50 Employees

Inspiring women to cherish themselves and our planet, Auguste is an Australian lifestyle brand.

At home on the east coast of Australia, the brand crafts its ranges to seek out the sun with effortlessly elegant shapes, nostalgic prints and a contemporary coast twist. From easy Sundays by the sea to nights exploring the wearer’s favourite city, Auguste’s collections are made for making memories in.


Auguste is built on a foundation of environmental consciousness with the core belief that all fashion businesses should play a part in designing the best version of the future. 

At Auguste, it’s not just about the clothes and it never has been. We’re trying to create a positive change through our brand for those who want to live an authentic life and raise as much awareness as we can in the process.

Section iconCompany Overview

Headquarters
1 53 Centennial Circuit Byron Bay, New South Wales 2480 Australia
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2014
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Auguste The Label's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Auguste The Label's revenue is estimated to be in the range of $1M$10M

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