Insights

Global expansion FARM Rio has rapidly expanded from a Brazilian market staple to a multi-region brand with 17 U.S. boutiques and new openings across Europe, the Middle East, Mexico, and upcoming high-profile European locations. Leverage wholesale partnerships, pop-ups, and branded retail spaces to accelerate cross-border distribution and discover new regional retailers and department stores that align with the tropical lifestyle aesthetic.

Sustainability stance As a B Corp with a track record of reforestation and environmental initiatives (planting one million trees in Brazilian biomes), FARM Rio positions well for partnerships with eco-conscious retailers, apparel recyclers, and sustainable packaging suppliers. Explore collaborations on co-branded sustainability capsules and in-store education programs to differentiate in crowded fashion markets.

Collaborative potential Strong recent and ongoing collaborations with iconic brands (Adidas, Starbucks, Levi’s, Havaianas, Smiley, Stanley) suggest appetite for co-branded collections and limited-edition drops. Propose cross-brand campaigns, licensed prints, or co-branded accessories to increase visibility and access new customer segments in both fashion and lifestyle channels.

Tech-enabled growth Adoption of digital tools from AWS, Klaviyo, Mautic, and analytics platforms indicates mature e-commerce and customer data capabilities. Offer advanced analytics, CRM enrichment, omnichannel marketing services, and supply chain tech integrations (e.g., S&OP, demand forecasting) to support scalable international growth and wholesale operations.

Supply chain expansion Recent news highlights Inspectorio implementing supply chain solutions to support international growth, signaling a focus on compliance, quality, and efficiency. Present services around supplier risk assessment, ESG reporting, and transparent traceability programs to sustain rapid expansion while maintaining product integrity.

Similar companies to FARM Rio

FARM Rio Tech Stack

FARM Rio uses 8 technology products and services including Microsoft Clarity, Visual Website Optimizer, Amazon Web Services, and more. Explore FARM Rio's tech stack below.

Media & News

FARM Rio's Email Address Formats

FARM Rio uses at least 7 email formats:
FARM Rio Email FormatsExamplePercentage
First.Last@farmrio.comJohn.Doe@farmrio.com
93%
Last@farmrio.comDoe@farmrio.com
4%
First.Middle@farmrio.comJohn.Michael@farmrio.com
3%
First.Last@farmrio.com.brJohn.Doe@farmrio.com.br
58%
FiLast@farmrio.com.brJoDoe@farmrio.com.br
36%
First-L@farmrio.com.brJohn-D@farmrio.com.br
4%
LastFirst@farmrio.com.brDoeJohn@farmrio.com.br
2%

Frequently Asked Questions

What is FARM Rio's official website and social media links?

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FARM Rio's official website is farmrio.com and has social profiles on LinkedIn.

How much revenue does FARM Rio generate?

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As of August 2026, FARM Rio's annual revenue is estimated to be $25M - $50M.

What is FARM Rio's NAICS code?

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FARM Rio's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does FARM Rio have currently?

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As of August 2026, FARM Rio has approximately 2.7K employees across 6 continents, including South America, Europe and North America. Key team members include Ceo Farm Rio International (na & Emea): F. B., Head Expansão: V. V. and Head De Planejamento E Performance Farm Rio E Farm Etc: I. M. Explore FARM Rio's employee directory with LeadIQ.

What industry does FARM Rio belong to?

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FARM Rio operates in the Retail Apparel and Fashion industry.

What technology does FARM Rio use?

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FARM Rio's tech stack includes Microsoft Clarity, Visual Website Optimizer, Amazon Web Services, GitHub, Figma, Klaviyo, Mautic and Amazon Pay.

What is FARM Rio's email format?

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FARM Rio's email format typically follows the pattern of First.Last@farmrio.com. Find more FARM Rio email formats with LeadIQ.

When was FARM Rio founded?

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FARM Rio was founded in 1997.
FARM Rio logo

FARM Rio

Retail Apparel and FashionBrazil1001-5000 Employees

FARM Rio is a Brazil-based fashion retailer that translates the carioca spirit from Rio de Janeiro into clothing with a tropical, colorful aesthetic. Founded in 1997 by Kátia Barros and Marcello Bastos, the brand grew from a small market stall in Rio to a nationwide retailer and became part of AZZAS 2154, Brazil's largest fashion retail group. 

Since 2019, the company has pursued international expansion, opening stores in the United States and establishing pop-ups and collaborations in Europe. It operates within the retail apparel and fashion industry and has partnered with notable brands, including Adidas, Starbucks, Levi’s, Havaianas, and Smiley. The company emphasizes environmental initiatives, including reforestation efforts that have planted about one million trees across Brazilian biomes, and recent plans to open a new European location in June 2026.

Section iconCompany Overview

NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1997
Employees
1001-5000

Section iconFunding & Financials

  • $25M - $50M

    FARM Rio's revenue is estimated to be in the range of $25M - $50M

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