Insights

Global Expansion FARM Rio has successfully expanded internationally, with recent store openings in key fashion capitals like London and partnerships with renowned brands worldwide. This global presence opens up new sales opportunities in diverse markets and increases brand visibility among a wider audience.

Partnerships Galore Through collaborations with iconic brands like adidas, Starbucks, Levi’s, and more, FARM Rio has established itself as a sought-after partner in the fashion industry. Leveraging these partnerships can lead to co-branded product lines and exclusive collections, driving sales through unique and limited-edition offerings.

Sustainable Innovation With a strong focus on sustainability and environmental initiatives, FARM Rio's commitment to protecting nature resonates with an increasing number of eco-conscious consumers. Emphasizing the brand's sustainable practices and eco-friendly products can attract environmentally aware customers, creating sales opportunities within this growing market segment.

Tech-Driven Marketing Utilizing a tech stack that includes tools like Facebook Pixel, Klaviyo, and Microsoft, FARM Rio demonstrates a tech-savvy approach to marketing and customer engagement. Leveraging data-driven insights from these technologies can optimize promotional strategies, personalize customer experiences, and drive sales through targeted and effective marketing campaigns.

Cultural Connection Rooted in the vibrant culture of Rio de Janeiro, FARM Rio embodies the essence of Brazilian lifestyle and spirit in its designs. Highlighting the brand's cultural heritage and storytelling can resonate with consumers seeking authentic and unique fashion experiences, fostering brand loyalty and driving sales among those captivated by the allure of Brazilian-inspired fashion.

FARM Rio Tech Stack

FARM Rio uses 8 technology products and services including TikTok Pixel, Preact, Mautic, and more. Explore FARM Rio's tech stack below.

  • TikTok Pixel
    Analytics
  • Preact
    Javascript Libraries
  • Mautic
    Marketing Automation
  • Microsoft
    Miscellaneous
  • Google
    Miscellaneous
  • PayPal
    Payment Processing
  • Nosto
    Personalization
  • Blue
    Retargeting

Media & News

FARM Rio's Email Address Formats

FARM Rio uses at least 2 format(s):
FARM Rio Email FormatsExamplePercentage
First.Last@farmrio.com.brJohn.Doe@farmrio.com.br
48%
FiLast@farmrio.com.brJoDoe@farmrio.com.br
32%
First-L@farmrio.com.brJohn-D@farmrio.com.br
3%
LastFirst@farmrio.com.brDoeJohn@farmrio.com.br
2%
FirstL@farmrio.com.brJohnD@farmrio.com.br
1%
FirstLa@farmrio.com.brJohnDo@farmrio.com.br
2%
LastF@farmrio.com.brDoeJ@farmrio.com.br
1%
First_Last@farmrio.com.brJohn_Doe@farmrio.com.br
1%
F.Last@farmrio.com.brJ.Doe@farmrio.com.br
1%
LastFir@farmrio.com.brDoeJoh@farmrio.com.br
1%
First.L@farmrio.com.brJohn.D@farmrio.com.br
1%
FirstLas@farmrio.com.brJohnDoe@farmrio.com.br
1%
FirLast@farmrio.com.brJohDoe@farmrio.com.br
1%
LFirst@farmrio.com.brDJohn@farmrio.com.br
1%
Last.F@farmrio.com.brDoe.J@farmrio.com.br
1%
FirstLast@farmrio.com.brJohnDoe@farmrio.com.br
1%
First_L@farmrio.com.brJohn_D@farmrio.com.br
1%
Fir.Last@farmrio.com.brJoh.Doe@farmrio.com.br
1%
First.Last@farmrio.comJohn.Doe@farmrio.com
91%
Last@farmrio.comDoe@farmrio.com
5%
First.Middle@farmrio.comJohn.Michael@farmrio.com
4%

Frequently Asked Questions

Where is FARM Rio's headquarters located?

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FARM Rio's main headquarters is located at BR. The company has employees across 6 continents, including South AmericaNorth AmericaEurope.

What is FARM Rio's official website and social media links?

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FARM Rio's official website is farmrio.com and has social profiles on LinkedIn.

How much revenue does FARM Rio generate?

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As of January 2025, FARM Rio's annual revenue reached $750M.

What is FARM Rio's NAICS code?

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FARM Rio's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does FARM Rio have currently?

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As of January 2025, FARM Rio has approximately 2K employees across 6 continents, including South AmericaNorth AmericaEurope. Key team members include Head Expansão: V. V.Head De Marketing E Comunicação Farm Rio - Brasil: D. F.Head De Gente E Gestão | Esg: A. C.. Explore FARM Rio's employee directory with LeadIQ.

What industry does FARM Rio belong to?

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FARM Rio operates in the Retail Apparel and Fashion industry.

What technology does FARM Rio use?

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FARM Rio's tech stack includes TikTok PixelPreactMauticMicrosoftGooglePayPalNostoBlue.

What is FARM Rio's email format?

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FARM Rio's email format typically follows the pattern of . Find more FARM Rio email formats with LeadIQ.

When was FARM Rio founded?

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FARM Rio was founded in 1997.
FARM Rio

FARM Rio

Retail Apparel and FashionBrazil1001-5000 Employees

We’re a group of creatives from Rio de Janeiro, Brazil, who believe in the existence of happiness. Since 1997, FARM Rio has translated into clothes the carioca spirit with a tropical borogodó that already became its unique signature. The most beloved Brazilian contemporary fashion brand was created by two friends, Kátia Barros and Marcello Bastos, as a small booth in an independent market that would soon become part of Rio’s lifestyle, having over 100 stores across our home country and being one of the important brands that constitute AZZAS 2154, Brazil's largest fashion retail group. In 2019, our journey took us abroad. In this bright-new chapter, our prints landed in many places worldwide, starting in the United States with stores in NYC, Miami & Los Angeles, alongside the presence in top retailers, and afterward in Europe with pop-up stores in renowned department stores in Paris, London & Milan such as Le Bon Marché, Liberty, Samaritaine, Rinascente, and Net-A-Porter. Along this way, we’ve partnered with iconic brands like Adidas, Starbucks®, Levi’s®, Havaianas, and Smiley®. 

In more than 25 years of history, nature has been our greatest inspiration, and one of our duties is to help protect and give back to the environment. Through our sales, reforestation projects, and meaningful partnerships, we’ve already planted one million trees in all Brazilian biomes, and it’s just one more step to becoming a more sustainable company for the people and the planet.

Section iconCompany Overview

Headquarters
BR
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1997
Employees
1001-5000

Section iconFunding & Financials

  • $100M$1B

    FARM Rio's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    FARM Rio's revenue is in the range of $100M$1B

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