Insights

Growth and scale AusCycling represents 60,000 members across multiple cycling disciplines, offering a broad audience base for targeted sponsorships, event partnerships, and B2B product integration opportunities.

Engaged clubs With 124 clubs participating in the 2026 AGM and an active club network, there are several touchpoints for club-level programs, memberships, and regional partnerships that can drive equipment, safety, or training solutions.

Digital leadership Award-winning AusBike Digital and a tech stack including AWS, Xero, Mautic, and Piwik PRO indicate readiness for education platforms, digital training tools, analytics-driven marketing, and SaaS-based partnerships.

Event ecosystem Strategic opportunities exist around national championships, marathons, and Oceania Series events, enabling sponsorships, experiential marketing, and vendor presence at high-visibility racing venues.

Growth funding appetite Revenue in the range of one to ten million and recent leadership hires signal a growth phase with potential demand for scalable enterprise solutions, improved CRM workflows, and professional services to support expansion.

Similar companies to AusCycling

AusCycling Tech Stack

AusCycling uses 8 technology products and services including Xero, Visual Website Optimizer, iCIMS, and more. Explore AusCycling's tech stack below.

Media & News

AusCycling's Email Address Formats

AusCycling uses at least 2 email formats:
AusCycling Email FormatsExamplePercentage
First.Last@auscycling.org.auJohn.Doe@auscycling.org.au
98%
First.Middle@auscycling.org.auJohn.Michael@auscycling.org.au
2%

Frequently Asked Questions

What is AusCycling's official website and social media links?

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AusCycling's official website is auscycling.org.au and has social profiles on LinkedIn.

How much revenue does AusCycling generate?

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As of October 2026, AusCycling's annual revenue is estimated to be $1M - $10M.

What is AusCycling's NAICS code?

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AusCycling's NAICS code is 7112 - Spectator Sports.

How many employees does AusCycling have currently?

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As of October 2026, AusCycling has approximately 197 employees across 3 continents, including Oceania, Europe and Africa. Key team members include Head Of Marketing And Brand: V. E., Head Of Events - Road|esports: C. K. and Head Of Marketing & Brand → Senior Marketing Consultant: E. R. Explore AusCycling's employee directory with LeadIQ.

What industry does AusCycling belong to?

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AusCycling operates in the Spectator Sports industry.

What technology does AusCycling use?

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AusCycling's tech stack includes Xero, Visual Website Optimizer, iCIMS, Amazon Web Services, Zoho, Microsoft 365, Mautic and Piwik PRO Core.

What is AusCycling's email format?

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AusCycling's email format typically follows the pattern of First.Last@auscycling.org.au. Find more AusCycling email formats with LeadIQ.

When was AusCycling founded?

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AusCycling was founded in 2020.
AusCycling logo

AusCycling

Spectator SportsVictoria, Australia51-200 Employees

AusCycling is a national body in the spectator sports sector that represents about 60,000 members across BMX Racing, BMX Freestyle, Cyclo-cross, Cycling Esports, Mountain Bike, Para-cycling, Road, Track and Lifestyle riding, with a website at auscycling.org.au. The organisation was formed on 1 November 2020 through a merger of Cycling Australia, Mountain Bike Australia, BMX Australia and various state organisations. It is headquartered at 459 Collins Street, Level 5, Melbourne, Victoria 3000, Australia. The company employs between 51 and 200 people. Its stated aims include advocating for rider safety, building strong club communities, and making all forms of cycling accessible to people in settings ranging from tracks and jumps to bush and road.

Section iconCompany Overview

NAICS Code
7112 - Spectator Sports
Founded
2020
Employees
51-200

Section iconFunding & Financials

  • $1M - $10M

    AusCycling's revenue is estimated to be in the range of $1M - $10M

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