Insights

Expanding Market Presence With 47 store locations across New Hampshire, Vermont, Maine, and Massachusetts, Sanel NAPA offers significant opportunities for regional sales growth by upselling high-demand auto parts, tools, and equipment tailored to local customer needs.

Strategic Workforce Development The recent partnership to introduce the Registered Apprenticeship Program positions Sanel NAPA as a key player in workforce training, opening avenues for sales of training materials, specialized tools, and tech solutions aimed at skill enhancement and employee engagement.

Community Partnerships Collaborations with local organizations like Gurneysauto and training programs indicate a strong community presence, providing opportunities for targeted promotions, vehicle maintenance campaigns, and co-branded marketing initiatives.

Financial Growth Potential With revenues estimated between 100 and 250 million dollars and a focused regional footprint, there is potential to expand product offerings, including premium and heavy-duty truck parts, to increase profit margins and market share.

Digital Engagement Utilizing a tech stack inclusive of social media platforms and multimedia content, Sanel NAPA can further leverage digital channels to promote sales, introduce new products, and engage customers through targeted marketing campaigns and online sales enhancements.

Automotive Supply Associates / Sanel Auto Parts Co. Tech Stack

Automotive Supply Associates / Sanel Auto Parts Co. uses 8 technology products and services including oEmbed, Microsoft Excel, UPS, and more. Explore Automotive Supply Associates / Sanel Auto Parts Co.'s tech stack below.

  • oEmbed
    Dev Tools
  • Microsoft Excel
    Editors
  • UPS
    Logistics
  • SAP Maintenance, Repair, and Overhaul
    Operations
  • Yoast SEO
    Search Engines
  • Google Analytics
    Web Analytics
  • Apache HTTP Server
    Web Servers
  • AddThis
    Widgets

Automotive Supply Associates / Sanel Auto Parts Co.'s Email Address Formats

Automotive Supply Associates / Sanel Auto Parts Co. uses at least 2 format(s):
Automotive Supply Associates / Sanel Auto Parts Co. Email FormatsExamplePercentage
Last.First@asasanel.comDoe.John@asasanel.com
33%
LF@asasanel.comDJ@asasanel.com
23%
FLast@asasanel.comJDoe@asasanel.com
22%
Middle@asasanel.comMichael@asasanel.com
22%
FLast@sanelnapa.comJDoe@sanelnapa.com
86%
Last@sanelnapa.comDoe@sanelnapa.com
8%
First@sanelnapa.comJohn@sanelnapa.com
3%
FirstLast@sanelnapa.comJohnDoe@sanelnapa.com
3%

Frequently Asked Questions

Where is Automotive Supply Associates / Sanel Auto Parts Co.'s headquarters located?

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Automotive Supply Associates / Sanel Auto Parts Co.'s main headquarters is located at 102 Old Turnpike Road Concord, New Hampshire 03301 United States. The company has employees across 5 continents, including North AmericaEuropeAsia.

What is Automotive Supply Associates / Sanel Auto Parts Co.'s phone number?

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You can contact Automotive Supply Associates / Sanel Auto Parts Co.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Automotive Supply Associates / Sanel Auto Parts Co.'s official website and social media links?

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Automotive Supply Associates / Sanel Auto Parts Co.'s official website is sanelnapa.com and has social profiles on LinkedIn.

What is Automotive Supply Associates / Sanel Auto Parts Co.'s NAICS code?

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Automotive Supply Associates / Sanel Auto Parts Co.'s NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Automotive Supply Associates / Sanel Auto Parts Co. have currently?

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As of April 2026, Automotive Supply Associates / Sanel Auto Parts Co. has approximately 159 employees across 5 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: B. S.Ceo: T. B.Chief Human Resources Officer: C. G.. Explore Automotive Supply Associates / Sanel Auto Parts Co.'s employee directory with LeadIQ.

What industry does Automotive Supply Associates / Sanel Auto Parts Co. belong to?

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Automotive Supply Associates / Sanel Auto Parts Co. operates in the Motor Vehicle Manufacturing industry.

What technology does Automotive Supply Associates / Sanel Auto Parts Co. use?

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Automotive Supply Associates / Sanel Auto Parts Co.'s tech stack includes oEmbedMicrosoft ExcelUPSSAP Maintenance, Repair, and OverhaulYoast SEOGoogle AnalyticsApache HTTP ServerAddThis.

What is Automotive Supply Associates / Sanel Auto Parts Co.'s email format?

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Automotive Supply Associates / Sanel Auto Parts Co.'s email format typically follows the pattern of Last.First@asasanel.com. Find more Automotive Supply Associates / Sanel Auto Parts Co. email formats with LeadIQ.

When was Automotive Supply Associates / Sanel Auto Parts Co. founded?

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Automotive Supply Associates / Sanel Auto Parts Co. was founded in 1920.

Automotive Supply Associates / Sanel Auto Parts Co.

Motor Vehicle ManufacturingNew Hampshire, United States51-200 Employees

Sanel NAPA is a leading auto parts, heavy-duty truck parts, and body shop supplies distributer with 47 store locations throughout New Hampshire, Vermont,  Maine  and Massachusetts. We deliver quality car parts, heavy-duty truck parts, automotive paint and body supplies, and tools and equipment that are durable, dependable, and long-lasting in order to provide our clientele with the best products and services possible.

Sanel NAPA employs a knowledgeable, professionally trained team of automotive experts that assist professional mechanics, service garages, and individual customers with finding the right products and solutions that fit their needs. We are an auto parts store that is dedicated to honesty and integrity from our products to our services, right down to our commitment to high customer service standards.

Sanel NAPA has established a reputation for exceptional customer satisfaction in the automotive industry. We pride ourselves in getting the job done right the first time which is why we strive to deliver unmatched products, prices, and selection from an auto parts store that you can trust.

It all started in 1920 when Benjamin Sanel and Edward Sanel Sr. founded Sanel Auto Wrecking Company in Concord, NH. This small company sold new and used auto parts, as well as scrap iron and metal. Their vision was to supply customers in northern New England with the highest quality car parts in the automotive repair business. Four generations later, we have not forgotten our roots or the principles that the company was founded on. We have grown our auto parts business over the years and now have 38 store locations throughout Maine, New Hampshire, and Vermont. During this time, Sanel NAPA's goal has not changed.

Sanel NAPA's mission is to be the best at providing quality products and services to all segments of the automotive industry, and vehicle repair and maintenance market.

Section iconCompany Overview

Headquarters
102 Old Turnpike Road Concord, New Hampshire 03301 United States
Phone number
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1920
Employees
51-200

Section iconFunding & Financials

  • $100M$250M

    Automotive Supply Associates / Sanel Auto Parts Co.'s revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Automotive Supply Associates / Sanel Auto Parts Co.'s revenue is estimated to be in the range of $100M$250M

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