Growing DTC Focus AVA & MAY is a fast-growing direct-to-consumer brand with strong online reach (over 2 million customers) and expanding retail presence in Germany, France, and Italy, presenting opportunities for cross-channel partnerships, wholesale collaborations, and international expansion strategies.

Sustainability Angle The company emphasizes sustainability in fragrance products, aligning with conscious consumer trends among home scent buyers, making it a strong candidate for sustainability-focused partnerships, eco-friendly packaging suppliers, and value-led marketing collaborations.

ProductExpansion Product lines include scented candles, diffusers, and Eau de Parfums, offering potential upsell and bundling opportunities, private label or collaboration launches, and seasonal fragrance campaigns to drive higher average order value.

Tech & Personalization Current tech stack spans analytics and marketing automation (Metabase, Braze, Google Ads, PWA, PHP), indicating readiness for data-driven campaigns, CRM-led customer segmentation, and targeted messaging to boost retention and repeat purchases.

Revenue & Growth Potential With reported revenue in the $1M–$10M band and a growing omnichannel footprint, there is room to scale through wholesale partnerships, international distribution, and accelerated customer acquisition strategies leveraging their established online base.