Celebrity Scent Collaborations Boy Smells has successfully collaborated with Grammy award-winning artist Kacey Musgraves for two scent collections, showcasing potential for partnerships with other influential personalities or brands in the future.
Inclusivity through Product Offerings The launch of the PRIDE Radiance Collection and partnerships with LGBTQIA+ organizations like The Trevor Project indicate a commitment to inclusivity. Leveraging this message can attract a diverse customer base and drive sales.
Unique Candle Product Line With the introduction of new and exclusive candle collections such as DEEPER WELL and collaborations like the Magnolia Bakery candle, Boy Smells can differentiate itself in the market and appeal to customers seeking unique scent experiences.
E-commerce Partnerships Collaborations with retailers like Space NK and initiatives to donate proceeds to causes like The Trevor Project demonstrate a clear strategy to expand distribution channels. Exploring more e-commerce partnerships can amplify sales reach.
Seasonal Product Variants Introducing seasonal variants like the summery version of the Kush candle is a smart approach to cater to changing consumer preferences and keeping the product line fresh. Developing more seasonal offerings can capitalize on seasonal trends and boost sales.
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$10M
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$10M$50MBoy Smells uses 8 technology products and services including Microsoft Advertising, BugSnag, Handlebars, and more. Explore Boy Smells's tech stack below.
| Boy Smells Email Formats | Percentage |
| First.Last@boysmells.com | 90% |
| Fir.Last@boysmells.com | 5% |
| FirstLast@boysmells.com | 3% |
| First@boysmells.com | 2% |
Personal Care Product ManufacturingCalifornia, United States11-50 Employees
Scent is a play space. A container to explore and elevate your many multitudes and sensuous selves. Throughout all aspects of our being — from our tastes to desires — to understanding, belief and identity, we are more than the expectations that try to define us. We are always Reinventing and Evolving. Where labels fall short, scents succeed. This is the space we celebrate at Boy Smells.
Company Overview
Funding & FinancialsBoy Smells's revenue is in the range of $10M
Funding & FinancialsBoy Smells's revenue is in the range of $10M
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