Insights

Leading Market Position B2W Digital is the dominant e-commerce player in Brazil with a diverse brand portfolio including Americanas.com, Submarino, and others, offering a broad range of product categories, which presents extensive cross-selling opportunities across multiple consumer segments.

Digital Expansion Strategy The company's multichannel and multibusiness model, combined with its recent acquisition of Skoob, indicates a focus on expanding digital content and online services, creating avenues for strategic partnerships and targeted promotional campaigns within the digital ecosystem.

Growing Consumer Base With over 8 million users on acquired platforms like Skoob and a broad product reach, B2W has a significant and expanding customer base, providing opportunities to upsell and cross-sell through personalized marketing and loyalty programs.

Financial Opportunity Zones Despite a revenue range of $50M to $100M, B2W's dynamic growth and recent acquisitions suggest potential for increased sales through diversification of services like travel, finance, and entertainment segments integrated within its platform.

Potential Risk Management Recent reported issues concerning governance and allegations of abuse of power highlight the importance of establishing trust and compliance partnerships, which could be key in offering solutions that support better corporate governance and risk mitigation.

B2W Digital Tech Stack

B2W Digital's Email Address Formats

B2W Digital uses at least 2 format(s):
B2W Digital Email FormatsExamplePercentage
First.Last@b2wdigital.comJohn.Doe@b2wdigital.com
99%
FLast@b2wdigital.comJDoe@b2wdigital.com
1%
First.Last@americanas.comJohn.Doe@americanas.com
100%

Frequently Asked Questions

Where is B2W Digital's headquarters located?

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B2W Digital's main headquarters is located at Centro, Rio de Janeiro, RJ, BR. The company has employees across 6 continents, including South AmericaNorth AmericaEurope.

What is B2W Digital's phone number?

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You can contact B2W Digital's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is B2W Digital's official website and social media links?

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B2W Digital's official website is americanas.com and has social profiles on LinkedIn.

What is B2W Digital's NAICS code?

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B2W Digital's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does B2W Digital have currently?

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As of October 2025, B2W Digital has approximately 10K employees across 6 continents, including South AmericaNorth AmericaEurope. Key team members include Chief Executive Officer: Y. R.Head De Marketing Americanas.Com: J. R.Head Of Media: A. D.. Explore B2W Digital's employee directory with LeadIQ.

What industry does B2W Digital belong to?

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B2W Digital operates in the Technology, Information and Internet industry.

What is B2W Digital's email format?

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B2W Digital's email format typically follows the pattern of First.Last@b2wdigital.com. Find more B2W Digital email formats with LeadIQ.

When was B2W Digital founded?

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B2W Digital was founded in 2006.
B2W Digital

B2W Digital

Technology, Information and InternetBrazil10001+ Employees

B2W Digital is the leader in e-commerce in Brazil. Resulting from the merger between Americanas.com and Submarino in 2006, the Company operates through a digital platform, with business that present a huge synergy and a unique business model, multichannel, multibrand and multibusiness. 

B2W has a portfolio with the brands Americanas.com, Submarino, Shoptime, B2W Viagens, Ingresso.com, Submarino Finance, BLOCKBUSTER® Online and SouBarato, that offer more than 35 categories of products and services through the internet, telesales, catalogs, TV and kiosks distribution channels.

Section iconCompany Overview

Headquarters
Centro, Rio de Janeiro, RJ, BR
Phone number
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2006
Employees
10001+

Section iconFunding & Financials

  • $50M$100M

    B2W Digital's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    B2W Digital's revenue is estimated to be in the range of $50M$100M

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