Insights

Outdoor marketing partnership Backbone serves the active lifestyle sector with integrated marketing services including PR, paid media, social, influencer, SEO/SEM, analytics, affiliate and retail marketing, presenting opportunities to upsell cross-channel campaigns for outdoor brands and retailers.

Expansion and partnerships Recent partnerships with Best Day Brewing and Tyrolia signal ongoing growth and willingness to collaborate with niche brands, suggesting potential for co-marketing programs and packaged service offerings.

Technology stack leverage Utilizes a diverse tech stack (Amazon DSP, Sprinklr, Rival IQ, DBT, HTML5 media, ShareASale, Backbone.js) which enables data-driven targeting, analytics, and performance marketing—presenting opportunities to sell advanced measurement, attribution, and automation services.

Scale and capability breadth Revenue in the so-called mid-market range with a 51-200 employee base and offices in Denver and Carbondale positions Backbone to offer scalable marketing solutions for growing outdoor brands needing integrated strategy and execution.

Talent and culture A team aligned with outdoor enthusiast disciplines and recognized as a multiple-time Best Places to Work, indicating strong employee engagement and a differentiator to pitch talent-enabled campaigns, influencer programs, and authentic brand storytelling.

Similar companies to Backbone Media

Backbone Media Tech Stack

Backbone Media uses 8 technology products and services including Amazon DSP, ShareASale, html5media, and more. Explore Backbone Media's tech stack below.

Amazon DSP
Advertising
ShareASale
Affiliate Advertising Networks
html5media
Audio, Video, Graphics
DBT
Continuous Integration
Sprinklr
Customer Experience Management
Backbone.js
Javascript Frameworks
Rival IQ
Marketing Data Providers
Pinterest
Visual And User Generated Content Marketing

Media & News

Backbone Media's Email Address Formats

Backbone Media uses at least 3 format(s):

Backbone Media Email Formats	Example	Percentage
First.Last@backbone.media	John.Doe@backbone.media	97%
Last@backbone.media	Doe@backbone.media	2%
First.Middle@backbone.media	John.Michael@backbone.media	1%
First.Last@backbonemedia.net	John.Doe@backbonemedia.net	79%
First@backbonemedia.net	John@backbonemedia.net	12%
FirstLast@backbonemedia.net	JohnDoe@backbonemedia.net	6%
First-Last@backbonemedia.net	John-Doe@backbonemedia.net	3%

Frequently Asked Questions

What is Backbone Media's phone number?

You can contact Backbone Media's main corporate office by phone at

+1-970-963-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Backbone Media's official website and social media links?

Backbone Media's official website is www.backbone.media and has social profiles on LinkedIn.

How much revenue does Backbone Media generate?

As of July 2026, Backbone Media's annual revenue is estimated to be $100M - $250M.

What is Backbone Media's NAICS code?

Backbone Media's NAICS code is 5418 - Advertising, Public Relations, and Related Services.

How many employees does Backbone Media have currently?

As of July 2026, Backbone Media has approximately 107 employees across 2 continents, including North AmericaAsia. Key team members include Chief Executive Officer: A. C.Chief Executive Officer: A. C.Owner: T. A.. Explore Backbone Media's employee directory with LeadIQ.

What industry does Backbone Media belong to?

Backbone Media operates in the Marketing Services industry.

What technology does Backbone Media use?

Backbone Media's tech stack includes Amazon DSPShareASalehtml5mediaDBTSprinklrBackbone.jsRival IQPinterest.

What is Backbone Media's email format?

Backbone Media's email format typically follows the pattern of First.Last@backbone.media. Find more Backbone Media email formats with LeadIQ.

When was Backbone Media founded?

Backbone Media was founded in 1997.

Backbone Media

Q: What is Backbone Media's official website and social media links?

Backbone Media's official website is www.backbone.media. Backbone Media has social profiles on LinkedIn.

Q: How many employees does Backbone Media have currently?

Backbone Media has approximately 107 employees.

Q: What technology does Backbone Media use?

Backbone Media's tech stack includes CSS, Adobe, HSTS, Adobe Fonts, Slick.

Q: What is Backbone Media's NAICS code?

Backbone Media's NAICS code is 5418 (Advertising, Public Relations, and Related Services).

Marketing ServicesColorado, United States51-200 Employees

Backbone Media is an integrated marketing agency serving brands in the outdoor and active lifestyle space. It offers a broad range of services, including public relations, paid media, strategy, social media, influencer marketing, search marketing, analytics, affiliate marketing and retail marketing. The team leverages its members’ outdoor passions to inform and align campaigns, delivering cohesive messaging across channels for its clients.

Based in Colorado, Backbone operates offices in Denver and Carbondale and has a team of more than 100 professionals. In February 2026, the company expanded its offerings with the launch of an answer engine optimization service.