Insights

Tech Platform OPENLANE operates a nationwide dealer-centric wholesale marketplace backed by a modern tech stack including data analytics capabilities such as Amazon Athena, identity management via OpenID Connect, and cloud and automation tools, creating sales opportunities to offer dealers data-driven pricing, analytics, and seamless system integrations with their current workflows.

Leadership Momentum Recent governance and leadership appointments, including new board members and a chief financial officer, signal a growth phase and more formal partnerships, opening doors for engagement at the board or investor-relations level and for co selling with channel partners.

Scale Opportunity With mid range revenue and a national footprint, OPENLANE is well positioned to expand into dealer logistics coordination, reconditioning network integration, and related services within the marketplace to improve inventory turnaround and dealer profitability.

Competitive Position The competitive landscape includes large players such as Copart and Manheim; OPENLANE's dealer-centric focus and digital marketplace positioning present opportunities to target independent dealers and smaller fleets seeking streamlined wholesale processes and easier tech adoption.

Industry Partnerships Open engagement with industry events like NADA Show and technology partnerships such as AWS migration with Sierra-Cedar indicate openness to partnerships and co marketing; propose sponsored data-sharing programs, integrations, or cloud-enabled workflow enhancements for dealers.

BacklotCars Tech Stack

BacklotCars uses 8 technology products and services including Adobe Illustrator, Ansible, Cloudflare, and more. Explore BacklotCars's tech stack below.

  • Adobe Illustrator
    Cad & Graphics
  • Ansible
    Configuration Management
  • Cloudflare
    Content Management System
  • Amazon Athena
    Database Management
  • OpenID Connect
    Identity And Access Management
  • ServiceNow
    Miscellaneous
  • BrowserStack
    Testing And Qa
  • Express.js
    Web Frameworks

Media & News

BacklotCars's Email Address Formats

BacklotCars uses at least 2 format(s):
BacklotCars Email FormatsExamplePercentage
First.Last@backlotcars.comJohn.Doe@backlotcars.com
72%
First@backlotcars.comJohn@backlotcars.com
19%
Last@backlotcars.comDoe@backlotcars.com
8%
FirstL@backlotcars.comJohnD@backlotcars.com
1%
FLast@openlane.comJDoe@openlane.com
72%
First@openlane.comJohn@openlane.com
21%
First.Last@openlane.comJohn.Doe@openlane.com
6%
FirstLast@openlane.comJohnDoe@openlane.com
1%

Frequently Asked Questions

Where is BacklotCars's headquarters located?

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BacklotCars's main headquarters is located at 1100 Main Street #1500 Kansas City, Missouri 64105 United States. The company has employees across 4 continents, including North AmericaSouth AmericaAsia.

What is BacklotCars's phone number?

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You can contact BacklotCars's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is BacklotCars's official website and social media links?

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BacklotCars's official website is openlane.com and has social profiles on LinkedIn.

What is BacklotCars's NAICS code?

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BacklotCars's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does BacklotCars have currently?

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As of June 2026, BacklotCars has approximately 357 employees across 4 continents, including North AmericaSouth AmericaAsia. Key team members include Cto: F. S.Chief Information Security Officer: L. R.Vice President Of Investor Relations: W. W.. Explore BacklotCars's employee directory with LeadIQ.

What industry does BacklotCars belong to?

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BacklotCars operates in the Motor Vehicle Manufacturing industry.

What technology does BacklotCars use?

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BacklotCars's tech stack includes Adobe IllustratorAnsibleCloudflareAmazon AthenaOpenID ConnectServiceNowBrowserStackExpress.js.

What is BacklotCars's email format?

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BacklotCars's email format typically follows the pattern of First.Last@backlotcars.com. Find more BacklotCars email formats with LeadIQ.

When was BacklotCars founded?

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BacklotCars was founded in 2014.

BacklotCars

Motor Vehicle ManufacturingMissouri, United States201-500 Employees

BacklotCars is a motor vehicle manufacturing company based in Kansas City, Missouri. The company lists openlane.com as its website. The provided description notes a nationwide wholesale marketplace that is aimed at dealers, using digital tools to streamline buying and selling inventory and to emphasize a dealer-focused experience.

Its target customers are automobile dealers seeking to simplify wholesale transactions and improve efficiency in inventory management. While the information does not provide a founding date, it situates the business in Kansas City and describes a digital marketplace model within the automotive wholesale sector.

Section iconCompany Overview

Headquarters
1100 Main Street #1500 Kansas City, Missouri 64105 United States
Phone number
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
2014
Employees
201-500

Section iconFunding & Financials

  • $250M$500M

    BacklotCars's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    BacklotCars's revenue is estimated to be in the range of $250M$500M

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