Insights

Strong Brand Portfolio Bahlsen boasts a diverse range of well-known brands including Leibniz, Pick Up!, Krackuski, and Rawbite, providing multiple cross-selling opportunities and avenues for expanding product placements within retail channels.

Innovation and Organic Growth The company's recent addition of organic fruit and nut bars indicates a strategic focus on health-conscious and sustainable products, opening collaboration opportunities with organic and natural food distributors.

Digital Engagement Potential With a modern technology stack including TYPO3 and other digital tools, Bahlsen is positioned to enhance its e-commerce and digital marketing efforts, offering partnerships with digital marketing agencies and technology providers.

Market Expansion Readiness Operating in the food and beverage manufacturing industry with a significant revenue stream and a strong heritage, Bahlsen is primed for distribution expansion into new geographical or retail segments, especially where premium and innovative snack products are in demand.

Sustainability Focus The emphasis on quality, innovation, and recent product diversification towards organic options suggests an openness to sustainable sourcing and environmentally friendly practices, presenting partnership opportunities with suppliers committed to sustainability.

Bahlsen Group Tech Stack

Bahlsen Group uses 8 technology products and services including Matomo, Canva, Osano, and more. Explore Bahlsen Group's tech stack below.

  • Matomo
    Analytics
  • Canva
    Audio, Video, Graphics
  • Osano
    Cookie Compliance
  • SAP
    Customer Relationship Management
  • Google Workspace
    Email
  • Google Sheets
    Office Suites
  • Google
    Search Engines
  • Nginx
    Web Servers

Media & News

Bahlsen Group's Email Address Formats

Bahlsen Group uses at least 2 format(s):
Bahlsen Group Email FormatsExamplePercentage
First.Last@bahlsen.comJohn.Doe@bahlsen.com
87%
First_Last@bahlsen.comJohn_Doe@bahlsen.com
3%
Last.First@bahlsen.comDoe.John@bahlsen.com
3%
Last_First@bahlsen.comDoe_John@bahlsen.com
2%
FLast@bahlsen.comJDoe@bahlsen.com
2%
First.Middle.Last@bahlsen.comJohn.Michael.Doe@bahlsen.com
1%
LastF@bahlsen.comDoeJ@bahlsen.com
1%
Last@bahlsen.comDoe@bahlsen.com
1%

Frequently Asked Questions

Where is Bahlsen Group's headquarters located?

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Bahlsen Group's main headquarters is located at Podbielskistrasse 11, Hannover, Niedersachsen 30163, DE. The company has employees across 4 continents, including EuropeAsiaNorth America.

What is Bahlsen Group's phone number?

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You can contact Bahlsen Group's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Bahlsen Group's official website and social media links?

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Bahlsen Group's official website is thebahlsenfamily.com and has social profiles on LinkedIn.

How much revenue does Bahlsen Group generate?

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As of October 2025, Bahlsen Group's annual revenue is estimated to be $561M.

What is Bahlsen Group's NAICS code?

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Bahlsen Group's NAICS code is 311 - Food Manufacturing.

How many employees does Bahlsen Group have currently?

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As of October 2025, Bahlsen Group has approximately 1K employees across 4 continents, including EuropeAsiaNorth America. Key team members include Ceo: A. K.Cto: A. H.Chief Culture Officer: C. K.. Explore Bahlsen Group's employee directory with LeadIQ.

What industry does Bahlsen Group belong to?

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Bahlsen Group operates in the Food and Beverage Manufacturing industry.

What technology does Bahlsen Group use?

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Bahlsen Group's tech stack includes MatomoCanvaOsanoSAPGoogle WorkspaceGoogle SheetsGoogleNginx.

What is Bahlsen Group's email format?

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Bahlsen Group's email format typically follows the pattern of First.Last@bahlsen.com. Find more Bahlsen Group email formats with LeadIQ.

Bahlsen Group

Food and Beverage ManufacturingGermany1001-5000 Employees

Hermann Bahlsen discovered potentials and ideas in places where others wouldn’t think to look. This talent for clever "finding" is our heritage and helps us to remain successful in a rapidly changing world. With the courage to try new things, our determination to succeed, passion in everything we do and our strong brands, we will continue to innovate and bring joy into the life of people all over the world. 

Curiosity, courage and the urge to shape a better future: all this unites and drives Bahlsen employees - from production to management. 

Our home is Hanover, our legacy is the sweet pleasure of biscuits. 130 years of knowledge, unique taste, high quality and committed employees have made The Bahlsen Family what it is today: a successful and modern family business. Our diverse product portfolio ranges from the well-known "LEIBNIZ Butterkeks" to waffles, cakes and seasonal products. These also include biscuit-based snack bars, sweet snacks and, more recently, organic fruit and nut bars. Other Bahlsen Group brands include LEIBNIZ, PiCK UP!, KRAKUSKI and RAWBITE.

Section iconCompany Overview

Headquarters
Podbielskistrasse 11, Hannover, Niedersachsen 30163, DE
Phone number
NAICS Code
311 - Food Manufacturing
Employees
1001-5000

Section iconMedia & News

Section iconFunding & Financials

  • $50M$100M

    Bahlsen Group's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Bahlsen Group's revenue is estimated to be in the range of $50M$100M

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