Expansion to Switzerland General Mills recently expanded its facilities in Geneva, Switzerland, indicating a growing presence and potential sales opportunities in the European market.

Partnership with Dragon Ball Z By partnering with Dragon Ball Z for limited-edition cereal boxes, General Mills showcased its ability to collaborate with popular franchises, opening doors for unique promotional opportunities.

Acquisition of Edgard & Cooper The acquisition of Edgard & Cooper by General Mills demonstrates a strategic move into the pet food business, providing new avenues for cross-promotion of products within the company's portfolio.

Racial Discrimination Lawsuits Recent lawsuits alleging racial discrimination at General Mills highlight a need for diversity and inclusion initiatives, creating a potential avenue for consulting services or training programs in this area.

Violation of Civil Rights Laws The class-action lawsuit accusing General Mills of violating civil rights laws presents an opportunity for legal firms specializing in such cases to offer their services to the company.