Insights

Strong Industry Focus Balancy specializes in providing LiveOps and monetization solutions for mobile game studios, which positions it well to capitalize on the growing trend of live service games and ongoing revenue models in the gaming industry.

Recent Funding Boost With a recent $700K investment from industry veterans, Balancy is poised to expand its feature offerings and customer base, creating opportunities to upsell enhanced services and new monetization strategies.

Product Innovation The launch of ready-to-use templates such as Battle Pass and event kits indicates an emphasis on rapid deployment and customization, offering sales potential through tailored solutions for studios seeking quick time-to-market.

Market Positioning Targeting prominent publishers like Lion Studios and Kwalee signifies strong market validation, and outreach to similar mid-sized game studios offers potential for expansion within this ecosystem.

Tech Stack & Scalability Utilizing cloud and popular web technologies like AWS, Google Analytics, and modern UI frameworks, Balancy’s platform is scalable and adaptable, enabling cross-selling of additional SaaS features or integrations for enhanced monetization tools.

Balancy Tech Stack

Balancy uses 8 technology products and services including Amazon Web Services, Font Awesome, Ubuntu, and more. Explore Balancy's tech stack below.

  • Amazon Web Services
    Cloud Hosting
  • Font Awesome
    Font Scripts
  • Ubuntu
    Operating Systems
  • PHP
    Programming Languages
  • Google Search Console
    Web Analytics
  • Google Analytics
    Web Analytics
  • Gatsby
    Web Frameworks
  • Astra
    Web Platform Extensions

Balancy's Email Address Formats

Balancy uses at least 1 format(s):
Balancy Email FormatsExamplePercentage
First@balancy.coJohn@balancy.co
88%
First.Last@balancy.coJohn.Doe@balancy.co
12%

Frequently Asked Questions

What is Balancy's official website and social media links?

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Balancy's official website is balancy.co and has social profiles on LinkedInCrunchbase.

What is Balancy's NAICS code?

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Balancy's NAICS code is 5112 - Software Publishers.

How many employees does Balancy have currently?

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As of July 2026, Balancy has approximately 10 employees across 2 continents, including EuropeNorth America. Key team members include Ceo, Co-Founder: P. I.Cto, Co-Founder: A. A.Chief Operating Officer: A. K.. Explore Balancy's employee directory with LeadIQ.

What industry does Balancy belong to?

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Balancy operates in the Mobile Gaming Apps industry.

What technology does Balancy use?

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Balancy's tech stack includes Amazon Web ServicesFont AwesomeUbuntuPHPGoogle Search ConsoleGoogle AnalyticsGatsbyAstra.

What is Balancy's email format?

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Balancy's email format typically follows the pattern of First@balancy.co. Find more Balancy email formats with LeadIQ.

How much funding has Balancy raised to date?

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As of July 2026, Balancy has raised $700K in funding. The last funding round occurred on Apr 12, 2024 for $700K.

When was Balancy founded?

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Balancy was founded in 2022.
Balancy logo

Balancy

Mobile Gaming AppsDelaware, United States2-10 Employees

Balancy is a LiveOps and monetization platform for mobile games, designed to help game teams increase revenue, retention, and lifetime value by enabling personalized offers, in-game events, pricing experiments, and targeted content without requiring developer involvement. Its tools include segmentation, A/B testing, offer management, a UI builder, and a LiveOps calendar, which together support launching new monetization ideas, maintaining engaging event schedules, and scaling live service operations.
Based in Dover, Delaware, Balancy serves game publishers and studios looking to streamline live operations and optimize monetization. The company positions itself in the mobile gaming industry as a platform that facilitates faster shipping of monetization features and ongoing engagement, with notable customers and recent product updates, including a starter kit and new content templates, as part of its ongoing developments.

Section iconCompany Overview

Website
balancy.co
NAICS Code
5112 - Software Publishers
Founded
2022
Employees
2-10

Section iconFunding & Financials

  • $700K

    Balancy has raised a total of $700K of funding over 2 rounds. Their latest funding round was raised on Apr 12, 2024 in the amount of $700K.

  • $1M

    Balancy's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $700K

    Balancy has raised a total of $700K of funding over 2 rounds. Their latest funding round was raised on Apr 12, 2024 in the amount of $700K.

  • $1M

    Balancy's revenue is estimated to be in the range of $1M

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