Insights

Niche Marketing Platform BAM Racing has evolved into a marketing organization that leverages its race team as a unique promotional platform, providing targeted branding and engagement opportunities for companies seeking to enhance visibility within the NASCAR audience.

Potential for Strategic Partnerships Given the company's focus on brand development and asset utilization in racing, there is a strong opportunity to collaborate on sponsorships, content marketing, and experiential events tailored to motorsports fans and corporate brand positioning.

Growth and Revenue Range With annual revenues between 1 million and 10 million dollars and a compact team, BAM Racing presents room for scalable marketing solutions and incremental service offerings to support expanded sponsorship, media campaigns, or technology integration.

Technology Stack Utilization The company's use of modern cloud and web technologies such as Google Cloud and Nginx indicates openness to digital solutions, suggesting potential sales opportunities around digital marketing, website services, or data analytics enhancements.

Competitive Landscape Positioned alongside mid-sized racing organizations, BAM Racing offers a strategic entry point for brands interested in motorsports, especially those looking for tailored partnership opportunities within a smaller, agile racing team environment.

BAM Racing Tech Stack

BAM Racing uses 6 technology products and services including Microsoft 365, Google Cloud, Lua, and more. Explore BAM Racing's tech stack below.

  • Microsoft 365
    Email
  • Google Cloud
    Infrastructure As A Service
  • Lua
    Programming Languages
  • GoDaddy
    Web Hosting
  • Nginx
    Web Servers
  • OpenResty
    Web Servers

Media & News

BAM Racing's Email Address Formats

BAM Racing uses at least 1 format(s):
BAM Racing Email FormatsExamplePercentage
First@bamracing.comJohn@bamracing.com
50%
First@bamracing.comJohn@bamracing.com
50%

Frequently Asked Questions

Where is BAM Racing's headquarters located?

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BAM Racing's main headquarters is located at 11881 Vance Davis Drive, 11881 Vance Davis Dr Charlotte, NC 28269, US. The company has employees across 2 continents, including North AmericaEurope.

What is BAM Racing's official website and social media links?

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BAM Racing's official website is bamracing.com and has social profiles on LinkedIn.

What is BAM Racing's NAICS code?

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BAM Racing's NAICS code is 7112 - Spectator Sports.

How many employees does BAM Racing have currently?

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As of October 2025, BAM Racing has approximately 7 employees across 2 continents, including North AmericaEurope. Key team members include President Of Bam Racing: G. M.Retirado: P. B. C.: B. M.. Explore BAM Racing's employee directory with LeadIQ.

What industry does BAM Racing belong to?

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BAM Racing operates in the Spectator Sports industry.

What technology does BAM Racing use?

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BAM Racing's tech stack includes Microsoft 365Google CloudLuaGoDaddyNginxOpenResty.

What is BAM Racing's email format?

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BAM Racing's email format typically follows the pattern of First@bamracing.com. Find more BAM Racing email formats with LeadIQ.

When was BAM Racing founded?

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BAM Racing was founded in 2001.
BAM Racing

BAM Racing

Spectator SportsUnited States2-10 Employees

Beth Ann Morgenthau, whose initials make up the name of the BAM Racing team (B.A.M.), is the only female in major league motorsports to start a team without becoming involved because of family connections. The Morgenthaus are investment bankers from Coral Gables, FL who specialize in positioning companies to reach
their maximum potential.

BAM Racing began as a race team that did what was required to cover thebasics of marketing so that it could compete in NASCAR. The team has evolved over the past number of years to adapt to current market and economic realities, and has become a marketing organization which operates a race team as a unique and effective marketing platform. We are not in the NASCAR business, we strive to be the best within the business of
NASCAR.

Our team clearly understands that every organization requires a platform from which it can further develop its own brand identity and we have developed programs and used selective assets and opportunities to ensure
this can be achieved.

Section iconCompany Overview

Headquarters
11881 Vance Davis Drive, 11881 Vance Davis Dr Charlotte, NC 28269, US
NAICS Code
7112 - Spectator Sports
Founded
2001
Employees
2-10

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    BAM Racing's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    BAM Racing's revenue is estimated to be in the range of $1M$10M

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