Target Small Businesses Banco Cathay primarily serves small and medium-sized enterprises in Costa Rica, presenting an opportunity to offer tailored financial products and digital banking solutions that cater specifically to the needs of SMEs seeking flexible and efficient financial services.

Leverage Regional Growth With a history of fostering business between Costa Rica and Asian countries, Banco Cathay can expand its market outreach by promoting trade financing and cross-border banking services that support international trade and regional economic expansion.

Enhance Digital Offerings Given the bank's strong presence and solid reputation, there is an opportunity to introduce innovative digital banking tools to improve customer engagement, streamline operations, and attract technologically savvy clients looking for quick and reliable financial solutions.

Expand Financial Products The bank's revenue range indicates room for product diversification, such as offering new lending options, investment services, or specialized accounts for SMEs, aligning with its philosophy of delivering fast and well-done financial solutions.

Strengthen Market Position Benchmark against larger competitors like Banco de Costa Rica by emphasizing Banco Cathay’s personalized service, regional expertise, and agility, providing compelling reasons for local businesses to choose it over bigger financial institutions.