What is Barrel's NAICS code?

Barrel's NAICS code is 541613 (Marketing Consulting Services).

Insights

Global Shopify Partner Barrel is a globally distributed Shopify Platinum Agency Partner, suggesting strong expertise in e-commerce and potential cross-sell opportunities with brands seeking enhanced online storefront experiences and Shopify-driven growth.

Brand-Centric Delivery With a customer-focused, brand-building approach and a client roster including McCormick, L’Oreal Paris, and KIND Snacks, there is potential to upsell strategic brand experiences, digital campaigns, and omnichannel solutions that deepen customer connections.

Tech Stack Leverage Barrel’s use of Contentful, WordPress, Smartsheet, and analytics tools indicates capabilities in content management, data-driven optimization, and project execution—opportunities to offer enhanced CMS, analytics, and marketing automation integrations.

Mid-Market Growth With 51-200 employees and revenue in the $50M-$100M range, Barrel fits mid-market profiles hungry for scalable digital advertising, conversion optimization, and performance marketing partnerships to accelerate client growth.

Strategic Talent Network Existing use of Greenhouse and a distributed team imply a focus on talent and culture; this opens doors for services around employer branding campaigns, modern recruitment marketing, and scalable creative production for growing brands.

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Barrel Tech Stack

Barrel uses 8 technology products and services including Visual Website Optimizer, Contentful, WordPress, and more. Explore Barrel's tech stack below.

Visual Website Optimizer
Analytics
Contentful
Content Management System
WordPress
Content Management System
ZoomInfo
Lead Generation
Smartsheet
Project Management
Greenhouse
Recruitment Marketing
Piwik PRO Core
Web Analytics
Zoom
Web Conferencing

Media & News

Barrel's Email Address Formats

Barrel uses at least 4 email formats:

Barrel Email Formats	Example	Percentage
First.Last@barrelny.com	John.Doe@barrelny.com	88%
Last@barrelny.com	Doe@barrelny.com	8%
First.Middle@barrelny.com	John.Michael@barrelny.com	2%
Fir.Last@barrelny.com	Joh.Doe@barrelny.com	2%

Frequently Asked Questions

What is Barrel's phone number?

You can contact Barrel's main corporate office by phone at

+1-212-239-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Barrel's stock symbol?

Barrel is a publicly traded company; the company's stock symbol is CBRL.

What is Barrel's official website and social media links?

Barrel's official website is barrelny.com and has social profiles on LinkedIn.

How much revenue does Barrel generate?

As of August 2026, Barrel's annual revenue is estimated to be $50M - $100M.

What is Barrel's SIC code and NAICS code?

Barrel's SIC code is 8742 - Management Consulting Services and NAICS code is 541613 - Marketing Consulting Services.

How many employees does Barrel have currently?

As of August 2026, Barrel has approximately 89 employees across 5 continents, including North America, Asia and Europe. Key team members include Chief Revenue Officer Strategist: J. B., Founder: S. D. and Owner: M. W. Explore Barrel's employee directory with LeadIQ.

What industry does Barrel belong to?

Barrel operates in the Advertising Services industry.

What technology does Barrel use?

Barrel's tech stack includes Visual Website Optimizer, Contentful, WordPress, ZoomInfo, Smartsheet, Greenhouse, Piwik PRO Core and Zoom.

What is Barrel's email format?

Barrel's email format typically follows the pattern of First.Last@barrelny.com. Find more Barrel email formats with LeadIQ.

When was Barrel founded?

Barrel was founded in 2006.

Barrel

Q: What is Barrel's official website and social media links?

Barrel's official website is barrelny.com. Barrel has social profiles on LinkedIn.

Q: How many employees does Barrel have currently?

Barrel has approximately 89 employees.

Q: What technology does Barrel use?

Barrel's tech stack includes Android, Vimeo, git, JSON, jQuery UI.

Advertising ServicesNew York, United States51-200 Employees

Barrel is an Advertising Services firm with a globally distributed team dedicated to delivering customer-centric solutions for brands. It is a Shopify Plus Agency Partner, reflecting its work with Shopify-powered initiatives. The firm emphasizes approaching projects from the customer’s perspective to create experiences that resonate and hold lasting value for communities. Its client roster includes consumer brands such as McCormick, L'Oreal Paris, KIND Snacks, Cabot Creamery, SmartyPants Vitamins, Bobo's, Sakara, and Sweet Loren's.

Based in New York City, New York, Barrel operates as a mid-sized advertising services firm. It emphasizes collaboration across a globally distributed team to help clients build lasting connections with their communities through customer-focused work.