Audience Engagement BASE specializes in performances for young audiences, offering engaging shows that emphasize themes like imagination, respect, and discovery. Developing targeted digital marketing campaigns and interactive content could expand their reach within educational institutions and cultural organizations interested in youth development.

Regional Outreach With a presence in Brussels and active engagement in the French-speaking community, as well as international exposure, there is an opportunity to tailor multilingual marketing strategies and digital solutions to enhance visibility across diverse markets and increase ticket sales.

Content Promotion The company's reliance on digital tools such as Google Ads and Google Tag Manager indicates openness to digital marketing enhancements. Offering advanced analytics, targeted advertising, or content management solutions could help boost ticket sales and audience retention for upcoming productions.

Partnership Opportunities BASE collaborates with various cultural and educational stakeholders. Establishing partnerships with sponsors, educational programs, and community organizations could open avenues for funding, co-marketing, or sponsorship deals that support larger productions and outreach initiatives.

Digital Expansion Given the company's current web infrastructure and focus on interactive shows, there is potential for developing innovative content delivery platforms such as virtual performances or interactive online experiences to attract broader audiences and diversify revenue streams in a digital-first environment.