Insights

Strategic expansion Bathing Brands recently announced the launch of World Sauna Group, signaling growth and potential cross-sell opportunities with manufacturers and distributors seeking a comprehensive sauna ecosystem.

VP leadership Appointment of Mark Raisanen as Vice President enhances sales leadership and industry connections, presenting a strong entry point for strategic collaborations, channel partnerships, and enterprise deals.

Scale and reach With a revenue mix in the 50 to 100 million range and a mid-size employee base, Bathing Brands offers a sizable distributor network and reseller ecosystem conducive to channel sales, co-marketing, and bundled product offerings.

Experience-driven value The company’s Experiential Bathing focus positions it to upsell premium installations, accessories, and multiparty wellness solutions to spa, hotel, and wellness clients seeking differentiated experiences.

Tech-enabled growth A tech stack that includes modern tools and platforms (Node.js, Acquia Cloud, SharpSpring, and CRM-like marketing capabilities) indicates readiness for partner integrations, marketing automation, and scalable partner programs.

Bathing Brands Tech Stack

Bathing Brands uses 8 technology products and services including Module Federation, CompTIA, Mailgun, and more. Explore Bathing Brands's tech stack below.

  • Module Federation
    Development
  • CompTIA
    Education Management
  • Mailgun
    Email
  • Wayfair
    Miscellaneous
  • Platform.sh
    Platform As A Service
  • iOS
    Programming Languages
  • PHP
    Programming Languages
  • CSS
    Web Tools And Plugins

Bathing Brands's Email Address Formats

Bathing Brands uses at least 1 format(s):
Bathing Brands Email FormatsExamplePercentage
FLast@bathingbrands.comJDoe@bathingbrands.com
100%

Frequently Asked Questions

What is Bathing Brands's official website and social media links?

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Bathing Brands's official website is bathingbrands.com and has social profiles on LinkedIn.

How much revenue does Bathing Brands generate?

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As of July 2026, Bathing Brands's annual revenue is estimated to be $50M - $100M.

What is Bathing Brands's SIC code NAICS code?

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Bathing Brands's SIC code is 2323 - Men's and Boys' Neckwear NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Bathing Brands have currently?

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As of July 2026, Bathing Brands has approximately 61 employees across 1 continents, including North America. Key team members include Vice President Of Retail Programs: M. R.President: T. A.Director Of Brand Experience: S. C.. Explore Bathing Brands's employee directory with LeadIQ.

What industry does Bathing Brands belong to?

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Bathing Brands operates in the Wellness and Fitness Services industry.

What technology does Bathing Brands use?

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Bathing Brands's tech stack includes Module FederationCompTIAMailgunWayfairPlatform.shiOSPHPCSS.

What is Bathing Brands's email format?

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Bathing Brands's email format typically follows the pattern of FLast@bathingbrands.com. Find more Bathing Brands email formats with LeadIQ.

When was Bathing Brands founded?

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Bathing Brands was founded in 1969.
Bathing Brands logo

Bathing Brands

Wellness and Fitness ServicesIllinois, United States51-200 Employees

Bathing Brands is a wellness and fitness services company focused on experiential bathing, a concept that emphasizes bathing with intention and multi-sensory experiences. The firm positions itself as a network of specialists—designers, craftspeople, repair technicians, installers, educators, distributors, and bathers—who collaborate to understand and share knowledge across the bathing space, aiming to support resellers and manufacturers in distributing and applying innovative products like sauna rooms and steam bath generators. Based in Wheeling, Illinois, the company describes its mission as revolutionizing bathing for both consumers and the businesses it serves, with a belief that fulfillment derives from meaningful experiences rather than the physical products alone. Its recent activities include launching a new initiative called World Sauna Group, reflecting expansion within the industry. Bathing Brands emphasizes partnerships with manufacturers and distributors to broaden access to its experiential bathing ecosystem and to foster positive impact through bathing experiences.

Section iconCompany Overview

SIC Code
2323 - Men's and Boys' Neckwear
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
1969
Employees
51-200

Section iconFunding & Financials

  • $50M - $100M

    Bathing Brands's revenue is estimated to be in the range of $50M - $100M

Section iconFunding & Financials

  • $50M - $100M

    Bathing Brands's revenue is estimated to be in the range of $50M - $100M

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