Insights

Premium Product Range Baxters Food Group specializes in high-quality ambient foods including soups, jams, condiments, ready meals, military rations, and baby food, appealing to premium retail segments and health-conscious consumers looking for diverse, flavorful options.

Global Market Presence With manufacturing facilities across Europe, North America, and Australia, Baxters offers extensive international market access, providing opportunities for distributors and retail partners seeking a reputable brand with worldwide reach.

Innovation and Trends The company actively invests in developing new flavors and health-oriented products like vegan-friendly options, positioning itself to meet growing consumer demand for plant-based and healthy foods, which can open doors for collaborative product development.

Recognition and Awards Consistently recognized with multiple awards, including Great Taste Awards and community accolades, Baxters' reputation for quality and excellence makes it a compelling partner for retailers and hospitality providers seeking premium, award-winning products.

Sustainability Focus Baxters emphasizes sourcing quality ingredients and innovating with health trends like vegan foods, indicating an underlying commitment to sustainability and consumer wellness, creating opportunities for partnerships aligned with health-conscious and eco-friendly initiatives.

Baxters Food Group Tech Stack

Baxters Food Group uses 8 technology products and services including Power BI, Cloudflare, Craft CMS, and more. Explore Baxters Food Group's tech stack below.

  • Power BI
    Business Intelligence
  • Cloudflare
    Content Management System
  • Craft CMS
    Content Management System
  • Kallidus
    Corporate Learning Management Systems
  • Oracle
    Enterprise
  • PWA
    Miscellaneous
  • Microsoft Azure
    Platform As A Service
  • Facebook
    Widgets

Media & News

Baxters Food Group's Email Address Formats

Baxters Food Group uses at least 1 format(s):
Baxters Food Group Email FormatsExamplePercentage
First.Last@baxters.comJohn.Doe@baxters.com
85%
FirstLast@baxters.comJohnDoe@baxters.com
13%
First_Last@baxters.comJohn_Doe@baxters.com
1%
FLast@baxters.comJDoe@baxters.com
1%

Frequently Asked Questions

Where is Baxters Food Group's headquarters located?

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Baxters Food Group's main headquarters is located at Fochabers, Moray, IV32 7LD, GB. The company has employees across 4 continents, including EuropeNorth AmericaOceania.

What is Baxters Food Group's phone number?

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You can contact Baxters Food Group's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Baxters Food Group's official website and social media links?

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Baxters Food Group's official website is baxters.com and has social profiles on LinkedIn.

How much revenue does Baxters Food Group generate?

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As of October 2025, Baxters Food Group's annual revenue is estimated to be $560M.

What is Baxters Food Group's NAICS code?

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Baxters Food Group's NAICS code is 311 - Food Manufacturing.

How many employees does Baxters Food Group have currently?

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As of October 2025, Baxters Food Group has approximately 513 employees across 4 continents, including EuropeNorth AmericaOceania. Key team members include Head Of Digital Core & Ecommerce: I. G. K.Head Of Market Strategy & Deployment: S. C.Head Of Communications: M. D. M.. Explore Baxters Food Group's employee directory with LeadIQ.

What industry does Baxters Food Group belong to?

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Baxters Food Group operates in the Food and Beverage Manufacturing industry.

What technology does Baxters Food Group use?

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Baxters Food Group's tech stack includes Power BICloudflareCraft CMSKallidusOraclePWAMicrosoft AzureFacebook.

What is Baxters Food Group's email format?

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Baxters Food Group's email format typically follows the pattern of First.Last@baxters.com. Find more Baxters Food Group email formats with LeadIQ.

When was Baxters Food Group founded?

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Baxters Food Group was founded in 1868.

Baxters Food Group

Food and Beverage ManufacturingUnited Kingdom501-1000 Employees

Founded by George and Margaret Baxter in the Highlands of Scotland in 1868, Baxters Food Group has over 150 years of provenance and history. 

Today Baxters Food Group is a fourth-generation family business headquartered in Scotland and led by Executive Chairman and Group CEO, Audrey Baxter. We are a multi-million-pound global food manufacturer, with facilities across Europe, North America and Australia. 

We produce superior quality, ambient foods with amazing flavour, from soups, jams and condiments, to ready meals, military rations, and baby food. Our diverse customers include world-renowned retailers selling high-profile brands in multiple global markets.  

In a highly competitive and fast paced market, Baxters aims to delight its customers with both the quality of our products and our outstanding customer service. 

Innovation and new product development have always been key drivers of our business. We continually invest in our ability to meet changing consumer tastes, trends and desire for healthy eating. New concepts, flavours and processes, all help us create today’s market-leading products. 

At Baxters, we are just as particular about the people we employ as we are about the ingredients we use in our recipes. 

So, it goes without saying that we need people who share our passion, quality and aspire to 'be different, be better'; an ethos inspired by George Baxter back in 1868.

Section iconCompany Overview

Headquarters
Fochabers, Moray, IV32 7LD, GB
Phone number
NAICS Code
311 - Food Manufacturing
Founded
1868
Employees
501-1000

Section iconFunding & Financials

  • $25M$50M

    Baxters Food Group's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Baxters Food Group's revenue is estimated to be in the range of $25M$50M

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