Boutique Senior Expert Bazza Design is led by Barry Hutzel, a designer with decades of experience in Industrial and Graphic Design/Brand Management. This positions the firm as a boutique, premium partner for end-to-end branding programs, product design, packaging, and design leadership on complex engagements for mid-market to enterprise clients.
High-Value Engagements The combination of substantial revenue and a small core team suggests the ability to deliver large, high-margin projects and retainers. Focus sales on premium branding platforms, ongoing design systems, and product lifecycle support with senior leadership involvement.
Tech-Driven Capabilities A robust web tech stack including Concrete CMS, PHP and related tools enables opportunities to upsell website modernization, CMS migrations, performance optimization, SEO and ongoing brand-aligned digital experience work for clients.
Regional Advantage Based in Holland, Michigan, Bazza Design can target Midwest manufacturers and product firms needing industrial design and branding. Proximity enables on-site workshops, faster kickoff, and strong local case studies while offering remote engagements for national clients.
Premium Market Position Differentiate from large freelancer marketplaces by emphasizing senior leadership, hands-on brand strategy, design systems, and end-to-end brand management. Build retainer opportunities and long-term partnerships with companies seeking cohesive, premier design programs.