Insights

Expanding Footprint B&B Theatres is actively expanding its geographic presence with new locations in New Jersey, Florida, and Nebraska, indicating growth potential in diverse markets and opportunities for sales solutions that support multi-site operations.

Modern Technology Adoption The company invests in advanced audio and visual technology such as GDC audio solutions and ScreenX auditoriums, highlighting a need for innovative display, sound, and digital signage solutions to enhance customer experience.

Diverse Entertainment Offerings With amenities like arcade games, bowling lanes, and multiple restaurant brands, B&B Theatres offers a multifaceted entertainment environment, providing sales opportunities for interactive entertainment tech, concessions, and hospitality partnerships.

Market Positioning As the fifth largest theatre chain in the US with a revenue range of $50M to $100M, B&B Theatres presents potential for scalable solutions in ticketing, CRM, and marketing platforms to optimize operations across its growing locations.

Event & Community Engagement Strategic partnerships such as collaborations with Beauty Lab for events demonstrate B&B's interest in community engagement and promotions, creating opportunities for event management, sponsorship, and experiential marketing services.

B&B Theatres Tech Stack

B&B Theatres uses 8 technology products and services including Google AdSense, Facebook Pixel, Quantcast Measure, and more. Explore B&B Theatres's tech stack below.

  • Google AdSense
    Advertising
  • Facebook Pixel
    Analytics
  • Quantcast Measure
    Analytics
  • Mailgun
    Email
  • Font Awesome
    Font Scripts
  • MyFonts
    Font Scripts
  • Emotion
    Javascript Frameworks
  • Google Analytics
    Web Analytics

Media & News

B&B Theatres's Email Address Formats

B&B Theatres uses at least 1 format(s):
B&B Theatres Email FormatsExamplePercentage
First.Last@bbtheatres.comJohn.Doe@bbtheatres.com
96%
First.Middle@bbtheatres.comJohn.Michael@bbtheatres.com
2%
Fir.Last@bbtheatres.comJoh.Doe@bbtheatres.com
1%
FirstLast@bbtheatres.comJohnDoe@bbtheatres.com
1%

Frequently Asked Questions

Where is B&B Theatres's headquarters located?

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B&B Theatres's main headquarters is located at Liberty, Missouri 64068 United States. The company has employees across 2 continents, including North AmericaOceania.

What is B&B Theatres's official website and social media links?

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B&B Theatres's official website is bbtheatres.com and has social profiles on LinkedIn.

What is B&B Theatres's NAICS code?

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B&B Theatres's NAICS code is 512 - Motion Picture and Sound Recording Industries.

How many employees does B&B Theatres have currently?

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As of February 2026, B&B Theatres has approximately 399 employees across 2 continents, including North AmericaOceania. Key team members include Chief Financial Officer: M. H.Vice President Information Technology: R. S.Vp Of Strategic Development And Innovation: D. M.. Explore B&B Theatres's employee directory with LeadIQ.

What industry does B&B Theatres belong to?

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B&B Theatres operates in the Movies, Videos and Sound industry.

What technology does B&B Theatres use?

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B&B Theatres's tech stack includes Google AdSenseFacebook PixelQuantcast MeasureMailgunFont AwesomeMyFontsEmotionGoogle Analytics.

What is B&B Theatres's email format?

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B&B Theatres's email format typically follows the pattern of First.Last@bbtheatres.com. Find more B&B Theatres email formats with LeadIQ.

When was B&B Theatres founded?

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B&B Theatres was founded in 1924.

B&B Theatres

Movies, Videos and SoundMissouri, United States201-500 Employees

B&B TODAY
· 5th Largest Theatre Chain in America

· 554 Screens

. 53 locations

· 16 States: FL, GA, IA, KS, MN, MO, MS, NC, NE, NJ, OH, OK, SC, TX, VA, WA

· 86 Bowling Lanes

· 385 Arcade Games

· 3 Distinct Restaurant Brands: Sterling's, Johnnie' Jazz Bar & Grille and Marquee Bar & Grille

· Featuring Marquee Suites®, PLF GRAND SCREEN ®, screenPLAY!, MX4D®, SCREEN-X, 4DX, MAX RELAX, Lyric and 21+ auditoriums.

· Core Values: Family | Fun | Joy | Innovation | Integrity

People giving a speech in front of a movie screen with the b&b theatres logo on it.
The Beginning
B&B Theatres stands for Bills and Bagby, two families that both launched movie theatres and joined forces-for business and love-in 1980.

The history of B&B stretches back to 1924 when Elmer Bills, Sr., bought the Lyric Theatre in Salisbury, MO, and founded Bills Theatres. It was there that he met his future wife, Johnnie, while she played the piano along with the silent movies. Years later, their son Elmer Bills, Jr., was born into the business.
In 1936, the elder Elmer hired 10-year-old Sterling Bagby as a concession clerk. Sterling grew up, fought in World War II and came home to marry his Higbee, MO ticket seller, Pauline. Together, they started the Bagby Traveling Picture Show and roamed rural Missouri with their films, projection equipment, seats and snack bar. The Bagby Traveling Picture Show screened movies in barns, schools and parks. Eventually, Sterling and Pauline's company evolved into a Kansas circuit of drive-in theatres and "hardtops" (their nickname for indoor theatres).

Meanwhile, young Elmer Bills, Jr. had met his wife-to-be, Amy, when both were 13 (he lovingly refers to her as "the best popcorn girl I ever hired") and gone on to graduate from the University of Missouri in 1959. Elmer and Amy joined his parents Elmer Sr. and Johnnie and continued the expansion of Bills Theatres, Inc.

On January 1, 1980, the Bills and Bagby families cemented decades of friendship by formally joinin

Section iconCompany Overview

Headquarters
Liberty, Missouri 64068 United States
NAICS Code
512 - Motion Picture and Sound Recording Industries
Founded
1924
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    B&B Theatres's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    B&B Theatres's revenue is estimated to be in the range of $50M$100M

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