Innovative Sleep Tech Bear Mattress uses advanced foams and Sleep Recovery Technology™ powered by Celliant®, appealing to health-conscious consumers seeking scientifically supported sleep enhancement, which can be leveraged to target wellness brands and therapeutic markets.

Recent Acquisition Being acquired by Helix Sleep in July 2022 positions Bear Mattress within a larger portfolio of direct-to-consumer sleep brands, presenting opportunities for cross-promotion, joint marketing campaigns, and expanding distribution channels.

Premium Recognition Ranked number one in the 2021 best memory foam mattress ratings, Bear Mattress has established a strong reputation for quality and innovation, enabling upselling to premium segments and attracting discerning customers seeking top-rated sleep products.

Targeted Customer Base With a focus on athletes and active lifestyles, there is an opportunity to partner with sports brands, gyms, and health clubs to reach engaged, health-focused consumers likely interested in recovery-oriented sleep solutions.

Growth Potential Although currently small with revenues between $1 million and $10 million, the company's recent industry recognition and innovative technology suggest significant potential for market expansion in the premium and wellness sleep segments.