Insights

Local Craft Focus Beards Brewery is a nano-brewery with a strong community orientation in Petoskey, Michigan, presenting a potential opportunity to expand local partner programs, taproom collaborations, and regional distribution through nearby retailers and hospitality venues.

Award Visibility The Entrepreneurship of the Year award headline suggests credible recognition; leverage this achievement in outreach materials to open conversations with distributors, retailers, and sponsorship opportunities at regional beer events.

Small-Team Agility With a lean staff footprint (2-10 employees), Beards Brewery may be open to turnkey partnerships, co-packing, or white-label opportunities, enabling scalable pilots without heavy onboarding requirements.

Revenue Range Reported annual revenue of 1M–10M indicates established operations with room for growth; target mid-market retailers, regional wholesalers, and subscription or club programs to accelerate expansion.

Digital & Ecommerce Existing tech stack includes WordPress, Shopify, and WooCommerce, signaling readiness for enhanced online storefronts, direct-to-consumer promotions, and embedded marketing campaigns to drive sales and data collection.

Similar companies to Beards Brewery

Beards Brewery Tech Stack

Beards Brewery uses 8 technology products and services including WordPress, Shopify, WooCommerce, and more. Explore Beards Brewery's tech stack below.

Beards Brewery's Email Address Formats

Beards Brewery uses at least 3 email formats:
Beards Brewery Email FormatsExamplePercentage
LastF@beardsbrewery.comDoeJ@beardsbrewery.com
50%
First@beardsbrewery.comJohn@beardsbrewery.com
33%
Last@beardsbrewery.comDoe@beardsbrewery.com
17%

Frequently Asked Questions

What is Beards Brewery's official website and social media links?

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Beards Brewery's official website is beardsbrewery.com and has social profiles on LinkedIn.

How much revenue does Beards Brewery generate?

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As of September 2026, Beards Brewery's annual revenue is estimated to be $1M - $10M.

What is Beards Brewery's SIC code and NAICS code?

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Beards Brewery's SIC code is 2082 - Malt Beverages and NAICS code is 31-33 - Manufacturing.

How many employees does Beards Brewery have currently?

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As of September 2026, Beards Brewery has approximately 9 employees across 1 continents, including North America. Key team members include Fearless Founder: J. K., In-House Artist, Creative Director: S. B. and Kitchen Manager: R. B. Explore Beards Brewery's employee directory with LeadIQ.

What industry does Beards Brewery belong to?

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Beards Brewery operates in the Manufacturing industry.

What technology does Beards Brewery use?

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Beards Brewery's tech stack includes WordPress, Shopify, WooCommerce, Google Workspace, Mailgun, New Relic, Yoast SEO and Site5.

What is Beards Brewery's email format?

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Beards Brewery's email format typically follows the pattern of LastF@beardsbrewery.com. Find more Beards Brewery email formats with LeadIQ.

When was Beards Brewery founded?

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Beards Brewery was founded in 2012.
Beards Brewery logo

Beards Brewery

ManufacturingMichigan, United States2-10 Employees

Beards Brewery is a nano-brewery located in Petoskey, Michigan, operating as a small-scale manufacturing producer of craft beer near the shores of Little Traverse Bay. Founded in late summer 2012 by Peter Manthei and Ben Slocum, the company focuses on developing and offering unique, craft-brewed beers while fostering a local community around the beverage. The operation emphasizes a tap-room experience where visitors can enjoy beer in a neighborhood setting, contributing to regional appreciation for traditional brewing.

The business positions itself within the craft beer segment, serving a local customer base and highlighting its regional roots. While it is a small enterprise, Beards Brewery has gained local recognition, including an Entrepreneur of the Year award reported in 2017. The company is based in Petoskey, within Michigan, and maintains a compact footprint typical of a nano-brewery.

Section iconCompany Overview

SIC Code
2082 - Malt Beverages
NAICS Code
31-33 - Manufacturing
Founded
2012
Employees
2-10

Section iconFunding & Financials

  • $1M - $10M

    Beards Brewery's revenue is estimated to be in the range of $1M - $10M

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