Insights

Expanding International Presence Beauty Success has established multiple outlets beyond France, including locations in Georgia and Mongolia, indicating a growing international footprint. This expansion presents opportunities to introduce new product lines and support services tailored to diverse markets moving forward.

Natural & Organic Focus Recent integration of brands like Pur Eden and Les Senteurs Gourmandes highlights a strategic emphasis on natural and organic skincare and fragrances. There is a significant market demand for clean beauty products, making this a ripe area for partnership and product expansion.

Diverse Brand Portfolio With a wide array of brands covering perfumery, skincare, beauty salons, and fitness, Beauty Success appeals to various segments of the personal care industry. This diversity creates cross-selling opportunities across different customer touchpoints, including salons, retail stores, and online channels.

Family-Driven Growth Strategy Led by a passionate management team rooted in a family entrepreneurial spirit, the company’s stability and focus on brand development suggest opportunities for sales collaborations centered on franchise support, training services, and exclusive product offerings to empower their network.

Digital & Technical Infrastructure Utilizing platforms like WordPress, MySQL, and advanced web technologies indicates a capacity for digital marketing and e-commerce growth. Leveraging this infrastructure can accelerate new product launches, loyalty programs, and personalized marketing campaigns tailored for their customer base.

Beauty Success Tech Stack

Beauty Success uses 8 technology products and services including WordPress, MySQL, oEmbed, and more. Explore Beauty Success's tech stack below.

  • WordPress
    Content Management System
  • MySQL
    Database
  • oEmbed
    Dev Tools
  • jQuery
    Javascript Libraries
  • PHP
    Programming Languages
  • Yoast SEO
    Search Engines
  • HTTP/3
    Web & Portal Technology
  • X-Content-Type-Options
    Web & Portal Technology

Media & News

Beauty Success's Email Address Formats

Beauty Success uses at least 2 format(s):
Beauty Success Email FormatsExamplePercentage
First.Last@beautysuccess.frJohn.Doe@beautysuccess.fr
99%
Middle@beautysuccess.frMichael@beautysuccess.fr
1%
First.Last@groupe-novi.comJohn.Doe@groupe-novi.com
100%

Frequently Asked Questions

Where is Beauty Success's headquarters located?

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Beauty Success's main headquarters is located at 1 Rue Des Lys Parc D'activité Astier Val cs 30040 Saint-astier, Nouvelle-aquitaine 24110 France. The company has employees across 4 continents, including EuropeNorth AmericaAfrica.

What is Beauty Success's official website and social media links?

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Beauty Success's official website is groupe-novi.com and has social profiles on LinkedIn.

What is Beauty Success's NAICS code?

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Beauty Success's NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does Beauty Success have currently?

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As of April 2026, Beauty Success has approximately 478 employees across 4 continents, including EuropeNorth AmericaAfrica. Key team members include Directrice Du Réseau Intégré: D. F.Responsable Recrutement Des Franchisés: I. L.Responsable Distribution: J. C.. Explore Beauty Success's employee directory with LeadIQ.

What industry does Beauty Success belong to?

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Beauty Success operates in the Personal Care Product Manufacturing industry.

What technology does Beauty Success use?

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Beauty Success's tech stack includes WordPressMySQLoEmbedjQueryPHPYoast SEOHTTP/3X-Content-Type-Options.

What is Beauty Success's email format?

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Beauty Success's email format typically follows the pattern of First.Last@beautysuccess.fr. Find more Beauty Success email formats with LeadIQ.

When was Beauty Success founded?

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Beauty Success was founded in 1995.

Beauty Success

Personal Care Product ManufacturingNouvelle-aquitaine, France201-500 Employees

Beauty Success Group is a family adventure in which franchise partners, employees, customers and suppliers take part in the same dynamics and on the basis of common values. 

Philippe and Christophe are following in the footsteps of their mother, Nicole Georges, and are developing the group's eight brands by mobilizing talents and expertise in a shared entrepreneurial spirit. 

Thanks to the enthusiasm of all the group's dynamic forces, Beauty Success Group has become the French leader in franchising in the beauty and well-being sector.


TIMELINE 

1995
Opening of the 1st Beauty Success perfumery in Périgueux.

2000
Philippe Georges becomes President of Beauty Success and opens its 100th store in France.

2004
Inauguration of the first international store (Morocco).

2005
Launch of the logistics platform.

2007
Launch of the Beauty Success corporate brand.

2012
Development of the "Global beauty" concept.

2013
Launch of the Beauty Success Institute concept.

2016
Takeover of Esthetic Center by Beauty Success, which becomes Beauty Success Group, marketing 5 brands.
Launch of the new group logistics platform in Saint Astier (24).

2017
Development of "Nicole - Maison Nicole Georges" concept and opening of the first boutique in Périgueux. 
Beauty Success opens its 20th store abroad. 

2019
The group becomes the majority shareholder of Beauty One Paris and provides a fitness and slimming program. 
Inauguration of Beauty Success outlets in Georgia and Mongolia. 

2022
Integration of the Citron Vert network (beauty salons).
The group strengthens its natural products and skincare line with the integration of the brands Pur Eden (organic skincare) and Les Senteurs Gourmandes (natural perfumes).

Section iconCompany Overview

Headquarters
1 Rue Des Lys Parc D'activité Astier Val cs 30040 Saint-astier, Nouvelle-aquitaine 24110 France
NAICS Code
32562 - Toilet Preparation Manufacturing
Founded
1995
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $100M$250M

    Beauty Success's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Beauty Success's revenue is estimated to be in the range of $100M$250M

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