Versatile Product Offering beMatrix® offers a versatile aluminum frame system that can be used as a floor, wall, or ceiling, providing a 360-degree solution. The system's flexibility and range of panel infill options make it an attractive choice for various applications in the exhibit building and event production industries.

Global Presence and Partnership Network With presence in 63 countries and over 500 North American partners, beMatrix® has a strong global reach and established network. Leveraging their existing partnerships and expanding into new markets can be a strategic sales opportunity to drive growth and increase market penetration.

Advanced Technology Integration By utilizing technologies like cloudflare, Microsoft Ajax CDN, and Drupal, beMatrix® demonstrates a commitment to innovation. Highlighting the advanced tech stack and the benefits it offers in terms of speed, security, and user experience can be a compelling value proposition during sales pitches.

Focus on Sustainable Reusable Solutions beMatrix®'s Tooless™ and continuously reusable frame system aligns with the growing demand for sustainable solutions in the industry. Emphasizing the eco-friendly aspect and cost-efficiency of the system can resonate well with environmentally conscious clients seeking durable and reusable exhibit solutions.

Competitive Positioning and Market Expansion Given the revenue and employee size of similar companies in the industry, there is room for growth in market share and competitive positioning for beMatrix®. Identifying key differentiators and capitalizing on emerging market trends can open up sales opportunities to capture a larger share of the market.