Sustainability Focus Ben & Jerry's commitment to using all natural ingredients and supporting local farmers provides a unique selling point to environmentally-conscious customers.

Global Expansion Recent openings of new locations, such as in the United Kingdom and Israel, present opportunities for tapping into new markets and diversifying sales channels.

Product Innovation Introduction of non-dairy versions of popular flavors, like Strawberry Cheesecake, caters to the growing demand for plant-based options and can attract a wider customer base.

Partnerships Impact Collaboration with organizations like AZ Justice Project showcases Ben & Jerry's social responsibility, resonating with socially-conscious consumers and potentially driving sales through shared values.

Reorganization Plan Following Unilever's decision to spin off Ben & Jerry's, there may be opportunities to establish new partnerships or distribution channels, capitalizing on the brand's unique identity in the ice cream market.