Strategic acquisitions Natura &Co has a history of acquiring beauty brands such as The Body Shop, indicating a potential for cross-sell and integration opportunities across Avon and Natura product portfolios to accelerate growth in new channels and geographies.

Digital planning Recent partnership with o9 Solutions for digital Commercial Planning in Brazil suggests openness to advanced analytics and planning platforms; this could be a doorway to offering complementary SaaS, data services, or optimization solutions to streamline supply, demand forecasting, and category management.

Sustainability edge Certified B Corp status signals a strong sustainability narrative; sales opportunities exist for eco-friendly packaging, supply chain transparency tools, and ESG reporting solutions that enhance brand credentials with retailers and consumers.

CEO and leadership Leadership transition and active exec hiring (new CEO) indicate a stage of strategic repositioning; prospect to engage on enterprise-grade transformation services, branding initiatives, and digital marketing capabilities to align with new growth objectives.

Mid-market scale Revenue in the tens of millions with a large employee base and parallels to larger beauty players position Natura &Co as a target for scaled solutions—such as enterprise marketing platforms, CRM, e-commerce enablement, and analytics—to compete with peers.