Public Power Advantage Leverage Benton PUD's public power mandate and strong customer service focus to position energy efficiency and reliability solutions as low-risk, community-oriented offerings that align with their mission to improve quality of life.

Fiber & Connectivity Opportunity to upsell high-speed internet services or dark fiber partnerships by referencing Benton PUD's NoaNet collaboration and interest in affordable broadband for businesses, expanding to commercial customers along with energy services.

Solar & Electrification With prior Solar Connections initiatives and community solar projects, present scalable solar, storage, and demand-management solutions to commercial customers seeking renewable energy, resilience, and potential cost savings.

Outage Resilience Frequent power outage notices indicate a need for robust reliability solutions, including advanced grid analytics, backup power, microgrids, and rapid outage response services for commercial customers in key service areas.

Mid-Mized Opportunity As a mid-sized utility with revenue in the hundreds of millions and a customer base spanning 56,000 connections, target mid-market commercial accounts with bundled energy efficiency, DER integration, and utility-scale procurement programs.