SMB Focus Besnard Insurance serves small to medium sized businesses with a nationwide reach, indicating a sales opportunity to expand coverage types for mid-market clients and upsell bundled policies.

Cost Management The firm emphasizes long-term insurance cost management, suggesting a value proposition around cost containment programs, risk analytics, and renewal optimization for existing client portfolios.

Tech Stack Recent tech usage includes MySQL, WordPress ecosystem, SEO tools, and security plugins, signaling potential to offer integrated insurtech solutions, digital quoting, and secure client portals to modernize agents’ workflows.

Revenue Scale With revenue in the 100M to 250M range and a 11-50 employee base, there is a need for scalable services such as back-office automation, analytics, and partner programs to support growth without proportional headcount increases.

Strategic Partnerships Describes itself as a trusted partner to countless SMBs and large brands, presenting opportunities for channel partnerships, referral programs, and co-marketing to expand market reach and cross-sell opportunities.