Swiss manufacturing Strategic opportunity to position as a partner for re-establishing local production or near-shoring dental aligner and veneer fabrication, leveraging Bestsmile’s established Winterthur operations and Swiss-made reputation to win contracts or white-label manufacturing partnerships.

End-to-end workflow Highlight potential for integration with customers’ digital workflows using Bestsmile’s tech stack (Salesforce, SAP, Figma, Asana, Nuxt.js) to streamline order intake, design, production, and delivery for dental practices seeking seamless ERP and product lifecycle alignment.

Closed locations Market the company’s transition as an opportunity to offer partnership-based care continuity through affiliated clinics or preferred partners, presenting a channel for ongoing service agreements, replacement parts, and veneer/aligner replenishment services.

Ambitious scale Position as a scalable supplier capable of supporting rapid demand spikes and expansion into new markets, leveraging a proven, albeit lean, team and existing 3D printing production for quick-turn customization and competitive lead times.

Competitive positioning Differentiate by Swiss craftsmanship and bespoke manufacturing with ultrathin veneers and clear aligners, targeting practices seeking high-quality, locally produced solutions with strong quality assurance, agility, and potential for co-branding opportunities.