Small team, high impact Despite being a small team of 2-10 employees, Better Alternatives serves as a full service business solutions partner for IT and data processing, indicating potential for scalable, targeted IT consulting, managed services, and outsourced support engagements.

Sage training focus The company offers a full suite of training services on Sage software, presenting an opportunity to cross-sell ERP/accounting training, implementation, and ongoing user enablement services to clients adopting Sage.

Tech stack alignment Their use of modern web and collaboration technologies (Wix, Microsoft 365, HTTP/3, Bootstrap) suggests readiness for cloud, security, and performance optimization projects, as well as potential for upgrade services around web presence and content delivery.

Mid-range revenue With annual revenue in the 1–10 million range, there is room to tailor value-based IT and data processing solutions, including scaled managed services, cybersecurity hardening, and data processing efficiencies that appeal to mid-market buyers.

Expansion potential Located in North Carolina with a network of similar large wellness and consumer brands in the market, there are adjacent vertical opportunities in SMBs seeking IT optimization, training, and integration services, enabling cross-industry outreach and channel partnerships.