Competitive Landscape Betterworks operates in a competitive landscape with similar companies like 15Five, Glint, and Lattice. Targeting customers currently aligned with these competitors can be a potential sales opportunity.

Financial Health Betterworks' revenue falls within the range of $10M - 50M, indicating a stable financial position. Targeting mid-sized businesses in similar revenue brackets for sales efforts could yield positive outcomes.

Technology Stack Betterworks leverages technologies such as Google Analytics, JavaScript, and Elasticsearch. Highlighting compatibility or integration capabilities with these tech tools can attract tech-savvy companies seeking performance management solutions.

Employee Engagement With an employee count of 51-200, Betterworks fosters a mid-sized work environment ideal for companies of similar size looking to enhance employee performance. Targeting firms with a comparable number of employees can lead to sales opportunities.

Geographic Focus Betterworks is headquartered in Menlo Park, CA. Emphasizing localized support, events, or case studies in the Silicon Valley area may resonate with tech companies in the region, presenting a targeted sales approach.