Insights

Acquisition Opportunity Bitty was acquired by OppFi through an equity interest deal in August 2024, signaling potential alignment with OppFi’s platform and perhaps access to additional funding channels, partner ecosystems, and cross-selling opportunities for small business lending solutions.

Tech-Driven Scale Bitty emphasizes automation, AI-assisted underwriting, and digital partner tools, presenting a sales angle to offer complementary fintech integrations, data partnerships, or advanced underwriting services to enhance speed and efficiency for brokers and merchants.

Partner Network With a focus on brokers and referral partners and a track record of fast underwriting and seamless deal submissions, there is a sales opening to expand channel programs, co-branded financing products, or enhanced partner dashboards for higher throughput.

Financial Footprint Revenue range and funding signals a mid-market SMB niche with a growing book; opportunities exist to upsell larger facilities, diversified product suites, or cross-sell allied services to expand wallet share within existing merchant and broker bases.

Industry Positioning Compared to peers, Bitty operates with a lean team (11-50 employees) and notable growth activity; position as a nimble, customer-centric partner for quick capital can be leveraged to offer scalable fintech solutions, data analytics, or Salesforce/MIS integrations to accelerate onboarding and funding decisions.

Similar companies to Bitty

Bitty Tech Stack

Bitty uses 8 technology products and services including Amazon Web Services, Microsoft 365, SendGrid, and more. Explore Bitty's tech stack below.

Bitty's Email Address Formats

Bitty uses at least 2 email formats:
Bitty Email FormatsExamplePercentage
First@bittyadvance.comJohn@bittyadvance.com
86%
FLast@bittyadvance.comJDoe@bittyadvance.com
14%

Frequently Asked Questions

What is Bitty's official website and social media links?

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Bitty's official website is bitty.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Bitty generate?

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As of October 2026, Bitty's annual revenue is estimated to be $25M - $50M.

What is Bitty's NAICS code?

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Bitty's NAICS code is 52 - Finance and Insurance.

How many employees does Bitty have currently?

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As of October 2026, Bitty has approximately 38 employees across 3 continents, including North America, Africa and Asia. Key team members include Vice President Operations: D. D., Director, Legal Operations: J. F. and Partner Relationship Manager: D. M. Explore Bitty's employee directory with LeadIQ.

What industry does Bitty belong to?

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Bitty operates in the Financial Services industry.

What technology does Bitty use?

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Bitty's tech stack includes Amazon Web Services, Microsoft 365, SendGrid, Cloudflare Bot Management, Slack, Google Analytics, Microsoft ASP.NET and Microsoft IIS.

What is Bitty's email format?

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Bitty's email format typically follows the pattern of First@bittyadvance.com. Find more Bitty email formats with LeadIQ.

How much funding has Bitty raised to date?

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As of October 2026, Bitty has raised $15M in funding. The last funding round occurred on Aug 01, 2024.

When was Bitty founded?

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Bitty was founded in 2018.
Bitty logo

Bitty

Financial ServicesFlorida, United States11-50 Employees

Bitty Advance operates in the Financial Services sector, offering merchant cash advances to small businesses. Since 2018, the company provides upfront cash in exchange for a portion of future business revenue, supporting a range of industries such as restaurants, trucking, healthcare, and professional services that may need quick access to working capital. Based in Miami, Florida, Bitty serves clients across all 50 states and positions itself as a facilitator of early-stage growth by providing capital when traditional funding may not be readily available.

The business targets small-scale enterprises seeking rapid funding to scale operations or manage short-term needs, with transaction sizes described as ranging from $2,000 to $25,000. Bitty is noted as a leader within the merchant cash advance field, and a notable development in its recent history is a strategic event involving OppFi, Inc. acquiring an equity interest in the company. The organization operates under a mid-size model and has a regional footprint that includes its Miami base and nationwide reach.

Section iconCompany Overview

Website
bitty.com
NAICS Code
52 - Finance and Insurance
Founded
2018
Employees
11-50

Section iconFunding & Financials

  • $15M

    Bitty has raised a total of $15M of funding over 1 rounds. Their latest funding round was raised on Aug 01, 2024 as a Corporate Round.

  • $25M - $50M

    Bitty's revenue is estimated to be in the range of $25M - $50M

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