SensingSG Platform Blackbox recently launched SensingSG, a community insights and sentiment platform built with Qualtrics, signaling a scalable product that captures real-time consumer and stakeholder sentiment. Opportunity: target enterprise customers in SEA (governments, regulators, large corporates) with a combined platform and research services, offering ongoing monitoring, scenario planning, and decision-ready dashboards. Leverage the Qualtrics integration to deliver quick wins and upsell premium analytics and advisory.

Regional Focus With a deep, long-standing presence in Southeast Asia and proven multi-market reach, Blackbox has a strong regional footprint. Sales angle: position as a preferred partner for firms expanding in Southeast Asia and for cross-border regulatory or policy research. Offer: region-specific benchmarks, trend scouting, and risk assessment reports tailored to ASEAN markets.

Strategic Partnerships Frequent collaborations with ADNA Research and FWD Group demonstrate a track record of long-term research partnerships. Sales angle: propose retainer-based decision intelligence programs, multi-year studies, and co-developed insights for insurance, fintech, and consumer brands. Opportunity to formalize channel partnerships and white-label capabilities for large clients.

Data & Tech Technology stack includes Qualtrics, Google Analytics, Google Tag Manager, and Microsoft tools, indicating a strong data-driven foundation. Sales angle: offer advanced analytics, dashboarding, automation, and integration services to extend SensingSG or other research programs. Potential to provide data governance and privacy-compliant data engineering for regulated industries in Southeast Asia.

Growth Readiness Blackbox is a regional mid-sized player with scalable capabilities. Sales angle: sell scalable research and decision science services to mid-market and enterprise customers in SEA, leveraging existing relationships with governments, regulators, and corporations. Capitalize on ongoing demand for timely trend signals and policy insights to support strategic planning and risk management.