Innovative Product Range Blanchard Contact Lenses specializes in high-quality custom-made gas permeable scleral lenses, including the advanced Onefit MED model, which offers extensive customization options for complex corneal conditions. This positions the company as a leader in niche, high-value contact lens solutions, creating opportunities to expand into clinics and practitioners seeking specialized therapeutic lenses.

Global Reach and Distribution With distribution across 25 countries and a strong presence in the United States, Blanchard’s international footprint offers multiple channels to grow sales. Partnering with local distributors or expanding direct sales efforts in key markets can unlock additional revenue streams and increase brand penetration in targeted regions.

Digital Engagement Strategy Recent launches of dedicated patient-facing websites and marketing programs like the Onefit Spotlight highlight the company's efforts to engage both practitioners and patients digitally. Leveraging these platforms for targeted outreach and educational content can generate leads and foster long-term customer relationships.

Acquisition by CooperVision Being part of CooperVision's Specialty Eye Care Division enhances Blanchard’s credibility and access to broader sales channels and resources. This relationship facilitates cross-selling opportunities within the growing specialty contact lens market and benefits from CooperVision’s established distribution network.

Growth Potential in Niche Market With annual revenues estimated between $1M and $10M and a focus on highly specialized contact lenses, there is significant opportunity to expand sales efforts toward high-end ophthalmic clinics, vision care centers, and hospitals that require tailored solutions for complex cases. Targeted business development in these segments can unlock additional revenue streams.