Established Market Presence With over 45 years of experience in contact lens manufacturing and distribution, Menicon has a well-established presence in the medical equipment sector, providing a solid foundation for expanding product offerings and entering new markets.

Product Diversification The company's range includes rigid, soft made-to-order, and specialized Night lenses, indicating opportunities to upsell advanced lens technologies and custom solutions to existing clients and new customers seeking innovative vision correction options.

Strong International Ties Since joining the Japanese parent company Menicon in 2006, the firm benefits from a global network and innovative R&D collaborations, opening avenues to introduce cutting-edge lens products and solutions internationally.

Digital Engagement Utilizing a modern tech stack including AWS, HubSpot, and social media platforms, Menicon demonstrates an active digital presence, suggesting opportunities for targeted marketing campaigns and online sales growth.

Growing Revenue Base Generating between $25 million and $50 million in revenue with a dedicated focus on custom lenses and solutions, Menicon presents potential for expanding high-margin product sales and accessories to healthcare providers and eye care specialists.