Insights

Global Expansion Bluefly is expanding ecommerce internationally; offer market entry services including localization, cross-border logistics, regional currencies and duties management, and co-marketing partnerships to accelerate scale.

Luxury Partnerships With a catalog of luxury and mainstream brands including Prada, Gucci, Valentino, explore exclusive onboarding, co-branded events, and selective wholesale partnerships to drive average order value and loyalty.

Retention Tech Leverage Bluefly's ecommerce platform and mobile app history to implement personalization, loyalty programs, and cart-recovery campaigns across web and mobile to lift conversions and lifetime value.

Social Partnerships Capitalize on Bluefly's strong social presence to run influencer-led campaigns, affiliate programs, and regional promotions that boost international traffic and sales.

Capital Partnerships Explore growth financing and strategic partnerships to support international expansion, category diversification, and larger promotional events.

Bluefly Tech Stack

Bluefly uses 8 technology products and services including TrackJS, Shopify, Google Workspace, and more. Explore Bluefly's tech stack below.

  • TrackJS
    Analytics
  • Shopify
    E-commerce
  • Google Workspace
    Email
  • Lazy.js
    Javascript Frameworks
  • OWL Carousel
    Javascript Libraries
  • Bounce Exchange
    Marketing Automation
  • Heap
    Mobile Analytics
  • Facebook
    Widgets

Media & News

Bluefly's Email Address Formats

Bluefly uses at least 1 format(s):
Bluefly Email FormatsExamplePercentage
First.Last@bluefly.comJohn.Doe@bluefly.com
69%
Last@bluefly.comDoe@bluefly.com
22%
First@bluefly.comJohn@bluefly.com
8%
FLast@bluefly.comJDoe@bluefly.com
1%

Frequently Asked Questions

What is Bluefly's phone number?

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You can contact Bluefly's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Bluefly's stock symbol?

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Bluefly is a publicly traded company; the company's stock symbol is BFLY1.

What is Bluefly's official website and social media links?

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Bluefly's official website is bluefly.com and has social profiles on LinkedInCrunchbase.

What is Bluefly's SIC code NAICS code?

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Bluefly's SIC code is 5961 - Catalog and Mail-Order Houses NAICS code is 44-45 - Retail Trade.

How many employees does Bluefly have currently?

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As of July 2026, Bluefly has approximately 51 employees across 5 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: I. B. Y.Vice President Sales: J. T.Founder: D. T.. Explore Bluefly's employee directory with LeadIQ.

What industry does Bluefly belong to?

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Bluefly operates in the Retail industry.

What technology does Bluefly use?

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Bluefly's tech stack includes TrackJSShopifyGoogle WorkspaceLazy.jsOWL CarouselBounce ExchangeHeapFacebook.

What is Bluefly's email format?

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Bluefly's email format typically follows the pattern of First.Last@bluefly.com. Find more Bluefly email formats with LeadIQ.

How much funding has Bluefly raised to date?

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As of July 2026, Bluefly has raised $35M in funding. The last funding round occurred on Feb 12, 2014.

When was Bluefly founded?

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Bluefly was founded in 1998.
Bluefly logo

Bluefly

RetailFlorida, United States51-200 Employees

Bluefly is a Miami, Florida-based online fashion retailer and marketplace that offers more than 3,000 brands across categories such as shoes, handbags, dresses, sportswear, cashmere, and diamonds. The platform targets style-conscious shoppers who seek coveted designer items at discounted prices, delivering a shopping experience that blends luxury with value through curated events. Its catalog features brands including Prada, Gucci, Valentino, Alice and Olivia, Parker, Vintage Chanel, and thousands more. Positioned in the online fashion retail landscape, Bluefly combines access to high-end labels with discounted pricing in a single destination.

Bluefly's description notes that the company is expanding its ecommerce operations internationally beyond the US, building on its success in the domestic market. The organization is based in Miami, Florida, and operates with a mid-sized team.

Section iconCompany Overview

Phone number
SIC Code
5961 - Catalog and Mail-Order Houses
Stock Symbol
BFLY1
NAICS Code
44-45 - Retail Trade
Founded
1998
Employees
51-200

Section iconFunding & Financials

  • $35M

    Bluefly has raised a total of $35M of funding over 5 rounds. Their latest funding round was raised on Feb 12, 2014as a series_unknown.

  • $25M$50M

    Bluefly's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $35M

    Bluefly has raised a total of $35M of funding over 5 rounds. Their latest funding round was raised on Feb 12, 2014as a series_unknown.

  • $25M$50M

    Bluefly's revenue is estimated to be in the range of $25M$50M

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