Insights

Performance Innovation BMW M’s strong presence in motorsport events like the FIA GT World Cup and its recent launch of high-performance models such as the GEN M and M Hybrid V8 highlight its continuous commitment to innovation and premium performance engineering, creating opportunities for collaborations or custom parts targeting motorsport enthusiasts.

Customization Trend With BMW Individual offering personalized and exclusive configurations, there is a clear customer demand for bespoke automotive solutions, presenting a valuable avenue for premium accessories, custom upgrades, and tailored service offerings.

Community Engagement The launch of the GEN M platform aimed at building a global community of enthusiasts suggests an expanding customer base eager for branded events, merchandise, and exclusive experiences, opening sales opportunities in lifestyle and merchandise sectors.

Digital Strength BMW M’s use of advanced web technologies and its active online presence indicate a digitally engaged customer segment receptive to online sales, digital marketing initiatives, and virtual experiences, which could further boost direct-to-consumer product sales and digital campaigns.

Growth Potential With revenue estimated between $250M and $500M and ongoing product launches including limited-edition models and new motorcycle variants, BMW M presents opportunities to offer high-performance automotive accessories, maintenance packages, and exclusive collector’s items aimed at affluent automotive enthusiasts.

Similar companies to BMW M

BMW M Tech Stack

BMW M uses 8 technology products and services including JSON-LD, Lightbox, Boomerang, and more. Explore BMW M's tech stack below.

  • JSON-LD
    Javascript Frameworks
  • Lightbox
    Javascript Libraries
  • Boomerang
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • PWA
    Miscellaneous
  • Bootstrap
    UI Frameworks
  • ZURB Foundation
    UI Frameworks
  • X-Content-Type-Options
    Web & Portal Technology

Media & News

BMW M's Email Address Formats

BMW M uses at least 1 format(s):
BMW M Email FormatsExamplePercentage
First.Last@bmw-m.comJohn.Doe@bmw-m.com
99%
Last.First@bmw-m.comDoe.John@bmw-m.com
1%

Frequently Asked Questions

Where is BMW M's headquarters located?

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BMW M's main headquarters is located at Daimlerstrasse 19 Garching-Hochbrück, Bayern 85748 DE. The company has employees across 5 continents, including EuropeAsiaNorth America.

What is BMW M's official website and social media links?

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BMW M's official website is bmw-m.com and has social profiles on LinkedIn.

What is BMW M's NAICS code?

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BMW M's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does BMW M have currently?

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As of October 2022, BMW M has approximately 603 employees across 5 continents, including EuropeAsiaNorth America. Key team members include Head Of Total Vehicle Development: T. R.Director Quality Improvement: L. H.Regional Manager Germany: R. K.. Explore BMW M's employee directory with LeadIQ.

What industry does BMW M belong to?

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BMW M operates in the Motor Vehicle Manufacturing industry.

What technology does BMW M use?

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BMW M's tech stack includes JSON-LDLightboxBoomerangjQueryPWABootstrapZURB FoundationX-Content-Type-Options.

What is BMW M's email format?

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BMW M's email format typically follows the pattern of First.Last@bmw-m.com. Find more BMW M email formats with LeadIQ.

When was BMW M founded?

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BMW M was founded in 1972.
BMW M

BMW M

Motor Vehicle ManufacturingBayern, Germany501-1000 Employees

BMW M GmbH is a subsidiary of German car manufacturer BMW AG.

Born on the racetrack the M is by no means an ordinary letter, in fact the most powerful in the world. The fascination for BMW M has lived for more than four decades, carried on and renewed by people who transfer their keenly felt passion for motorsport into every single part of this exceptional automobile. With a special philosophy and the drive to redefine limits, not just powerful engines are created – but legends of the road.

BMW M stands for a philosophy, not dogmatically for a technology. Our products stand for precision and agility and thus have their own special M specific identity.

BMW Individual – an expression of personality. 
The BMW Individual Manufaktur is the extended arm of our customers. A tool that allows their automotive fantasies to come alive. Accentuate your own character with genuine exclusivity: this is precisely what BMW Individual aspires to. Whether you are seeking a special colour, exclusive materials or personalised details, you can provide a perfect figure for your inspirations. With an automobile that matches your preferences precisely, down to the finest detail. 

The legal representatives of BMW M GmbH are the members of the management board Franciscus van Meel (Chairman) and Jan Lubig.
Commercial register: Amtsgericht München HRB 44621
Value-added tax identification number: DE811163077

Data privacy:
https://www.bmwgroup.com/linkedin-privacy-policy

Section iconCompany Overview

Headquarters
Daimlerstrasse 19 Garching-Hochbrück, Bayern 85748 DE
Website
bmw-m.com
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1972
Employees
501-1000

Section iconFunding & Financials

  • $250M$500M

    BMW M's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    BMW M's revenue is estimated to be in the range of $250M$500M

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