Recognition Opportunities Bob Jones University consistently receives awards and recognitions, such as being named the Best Regional University in the South by U.S. News & World Report. Leveraging these accolades in sales pitches can enhance credibility and trust with potential students and their families.
New Leadership Points With the recent appointment of Dr. Joshua Crockett as the 6th president, sales teams can highlight the university's commitment to bringing in fresh perspectives and leadership, attracting individuals interested in being part of a dynamic and evolving academic environment.
Diversified Offerings Bob Jones University offers a unique blend of academic rigor, character development, and leadership programs. This diverse range of offerings can appeal to a wide range of students looking for a comprehensive educational experience, providing sales reps with various angles to pitch to potential applicants.
Talent Engagement Insights The appointment of Karina Innes to the Lyric Choir showcases the university's commitment to fostering talent and offering students opportunities for artistic expression. Highlighting such engagements can attract students passionate about performing arts and music, creating niche sales opportunities.
Online Presence Enhancement The recent launch of a presidential search website signifies the university's embrace of digital platforms for communication and outreach. Sales teams can leverage this online presence to engage with prospective students through virtual tours, webinars, and interactive sessions, tapping into the trend of digital marketing in higher education recruitment.